tag:blogger.com,1999:blog-39961353379243179032024-02-07T08:36:54.187+05:30Tips & Tricks secrets CollectionBlogging , Earn Money Online , Earn Money With Blog , Google Adsense , Google Adword , Websites Tips & Tricks secrets CollectionUnknownnoreply@blogger.comBlogger23125tag:blogger.com,1999:blog-3996135337924317903.post-84470431474884143442009-05-23T09:57:00.005+05:302009-05-23T10:56:31.185+05:30Adword Ads Writing Basics.<br /><br />Before you write an ad, you have to remember that in even a low-competition market,<br />your ads are under pressure to perform (that is, your clicks must also convert), or otherwise<br />they will end up costing you money. Because of this you should always write ads with two<br />things in mind:<br /><br /><span style="font-weight: bold;"> 1.</span>The ad must persuade the prospect that the page this ad points to will hold the answer<br /> to what they are<span style="font-weight: bold;"> looking for</span>.<br /><span style="font-weight: bold;"> 2.</span>The landing page must deliver on what the , otherwise the clicks will be<br /> wasted.<br /><br /><br />In addition, you also have to ensure that only those people whom you are targeting will<br />click on your ad. Or to put it differently, you want to make sure that you get the clicks that<br />are most likely to convert into buyers.<br /><br />Now that we know what's required,we can map out some guidelines for writing the ad.<br /><br /><br /><span style="font-weight: bold;">Identify what you are selling</span><br />Make sure you have a clear idea of what you're selling and how that will tie in with your ad.<br />Choose the keywords that apply to your site, and include them in your ads.<br /><br /><span style="font-weight: bold;">Narrow down your target market</span><br /><br />Understand who you are selling to. An excellent example of this is one of Perry Marshall's<br />recent ads for his book, Guide to Google AdWords. He's targeting serious business minded<br />people who are willing to pay for quality products, so he's made sure that he<br />lists the product price in the ad. Does<a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgU2rINuA7-XWg7-ZPFKdZ3CuLBWMEsNzlqkub-fcIct4iZnqI1zdVv2UQ92zsCSBG8ACmh5s7MBAfJ-QSNAgsrXI_7VyOgmz6S-jERUxjqz3yyXkLZ5AWqiDPtAH_T7y7Fuhg6dwCjpTi6/s1600-h/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp"><img style="float: right; margin: 0pt 0pt 10px 10px; cursor: pointer; width: 320px; height: 212px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgU2rINuA7-XWg7-ZPFKdZ3CuLBWMEsNzlqkub-fcIct4iZnqI1zdVv2UQ92zsCSBG8ACmh5s7MBAfJ-QSNAgsrXI_7VyOgmz6S-jERUxjqz3yyXkLZ5AWqiDPtAH_T7y7Fuhg6dwCjpTi6/s320/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp" alt="" id="BLOGGER_PHOTO_ID_5338885443049261330" border="0" /></a><br />that help? It will potentially keep out<br />people who are looking for free advice<br /><div style="text-align: left;">or those who cannot afford the book.<br /></div>Narrowing your market.<br />You can refine the focus of your market<br />by writing down who exactly you are<br />selling to for my weight loss e-book<br />that I wrote way back when I was<br />starting out in Internet Marketing, I focused on young adults who led extremely busy<br />lives and wanted an easy, effective and time-saving solution to managing their weight<br />problems.<br /><br /><br /><span style="font-weight: bold;">Use focused keywords to help you create a targeted ad</span><br /><br />As I've explained in the previous section, focus on subtopics rather than ads for the<br />general keyword they convert much better into customers because you are able to<br />direct them to exactly that page that contains the information they are looking for.<br /><br /><br /><span style="font-weight: bold;">Write to persuade this is sales writing in a very small space</span><br /><br />Sales writing boils down to a simple principle convincing the reader to take immediate action<br />on what the writer wants them to do (sign up to a list, buy a product, etc). To do this right, you<br />have to first attract their attention (headline), convey the most powerful benefit (first line)<br />and provide a logical justification for taking that action through your most powerful feature<br />(second line).<br /><br /><span style="color: rgb(51, 0, 153);">google ad words made easy (book) By Brad Callen</span>Unknownnoreply@blogger.com33tag:blogger.com,1999:blog-3996135337924317903.post-59626948433565316532009-05-23T09:48:00.004+05:302009-05-23T10:55:22.049+05:30Pushing the 'Start' button (Forth step of creating your Adword Ad ).<br /><br />You'll be asked to review your account (what you've entered so far).<br /><br /><div style="text-align: center;"><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgvmpjZUhmIZnYQ6y7gYlRbdk0ByRA4WX1-m8w08K-CiBGjUNLHxK0AiSmYqgidGQpfzS18Lpvm5QpdUbkUrcIkd0E9gse2Z9gr0I_vCHH9fg0Kj-h6JNnevSHxiyPpcbuU8KTDkw421Qfe/s1600-h/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp"><img style="cursor: pointer; width: 320px; height: 166px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgvmpjZUhmIZnYQ6y7gYlRbdk0ByRA4WX1-m8w08K-CiBGjUNLHxK0AiSmYqgidGQpfzS18Lpvm5QpdUbkUrcIkd0E9gse2Z9gr0I_vCHH9fg0Kj-h6JNnevSHxiyPpcbuU8KTDkw421Qfe/s320/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp" alt="" id="BLOGGER_PHOTO_ID_5338869669044386850" border="0" /></a><br /><br /><div style="text-align: left;">The page simply lists all the information that you've input, including your ad, selected<br />keywords and your maxCPC/ daily budget as well.<br /><br />Scroll down, make sure you haven't made any errors (you can fix them by clicking on the<br />'Edit' button next to each field), and then click on "Continue".<br /><br />The next page will ask you if you have a Google Account. Depending on your subsequent<br />answers, it will either ask you to create one, or ask you to enter your Account login info.<br />I'd recommend that you create a separate account for AdWords (for security purposes),<br />but in this example we're going to assume that you already have a Google account and<br />will use that instead.<br /><br />Once you've passed this step (and confirmed your account), Google will send you a<br />confirmation email to the email address you've entered. Open the email, click the link<br />back to Google, and then enter your credit card or payment information to officially<br />open the account.<br /><br />And that's about it. Once you've entered your payment information, your ads will start<br />showing almost immediately.<br /><br />That took you more time to read than it takes to create an AdWords account!<br /><br /><br /><span style="color: rgb(51, 0, 153);">google ad words made easy (book) By Brad Callen</span><br /></div></div>Unknownnoreply@blogger.com1tag:blogger.com,1999:blog-3996135337924317903.post-14674612594061368732009-05-23T09:32:00.005+05:302009-05-23T10:55:32.701+05:30Bidding on Keywords (Third step of creating your Adword Ad ).<br /><br />Enter your keywords:<br /><div style="text-align: center;"><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgEO7CJ2N913Jlr3adie_ND5MItE-mx-MdJWbld2LEbs_icdaMgdwCFf995IbvOJbeWXDEPvLXrsWPpeZ4hVAMfBkpXV-NU-cfdKSmVUtHxOnlc-01lCxFZFRm1Pv_WcjEVaNbqDtiTDkc3/s1600-h/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp"><img style="cursor: pointer; width: 320px; height: 181px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgEO7CJ2N913Jlr3adie_ND5MItE-mx-MdJWbld2LEbs_icdaMgdwCFf995IbvOJbeWXDEPvLXrsWPpeZ4hVAMfBkpXV-NU-cfdKSmVUtHxOnlc-01lCxFZFRm1Pv_WcjEVaNbqDtiTDkc3/s320/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp" alt="" id="BLOGGER_PHOTO_ID_5338866380911050098" border="0" /></a><br /></div><br /><br />You'll notice that I've enclosed my keywords in quotes as well as brackets. Basically,<br />AdWords uses three types of phrase matches to match your ads with the terms being<br />searched at the time broad match (no quotes or brackets), phrase match (quotes) and<br />exact match (square brackets).<br /><br /><span style="font-weight: bold;">Broad match:</span> This is the default option. When you include keyword phrases such as tennis<br />shoes in your keyword list, your ads will appear when users search for tennis and shoes, in<br />any order and possibly along with other terms like: new tennis shoes, mens shoes for<br />tennis, and so on...<br />Broad matches are often less targeted than exact or phrase matches.<br /><br /><span style="font-weight: bold;">Phrase match:</span> Your ad appears when users search on the exact phrase <span style="font-weight: bold;">and</span> also when<br />their search contains additional terms, as long as the keyword phrase is in <span style="font-weight: bold;">exactly the</span> <span style="font-weight: bold;">same order</span>. A phrase match for "tennis shoes" would display your ad if a user search on:<br />red tennis shoes,new tennis shoes, but not for: shoes for tennis<br /><br /><span style="font-weight: bold;">Exact match:</span>The search query must <span style="font-weight: bold;">exactly</span> match your keyword. This means [tennis<br />shoes] will only match a user request for: tennis shoes and not for: red tennis shoes, even<br />though the second query contains your keyword.<br /><br />More details on broad, phrase and exact matches in chapter 6, when we will study<br />keyword research for AdWords in full detail.<br />Onto the next step...<br />Once we've entered the keywords, we now have to choose our bid amounts. You'll see a<br />screen as shown below:<br /><div style="text-align: center;"><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhLaTsOWF73HShJZ0_1NS0zFe3UzOSYo9OxlX-V85FbEvDCvZKAWCI0uuGJgE-cquc1AFlLfNdoH2pNmCDP7opFRZIemmJFGRTl7bJvsGxS3BwHLmr6xz2Dx10TE5HpkyFnnKABQ2kwPQvk/s1600-h/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp"><img style="cursor: pointer; width: 320px; height: 251px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhLaTsOWF73HShJZ0_1NS0zFe3UzOSYo9OxlX-V85FbEvDCvZKAWCI0uuGJgE-cquc1AFlLfNdoH2pNmCDP7opFRZIemmJFGRTl7bJvsGxS3BwHLmr6xz2Dx10TE5HpkyFnnKABQ2kwPQvk/s320/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp" alt="" id="BLOGGER_PHOTO_ID_5338867480760327058" border="0" /></a><br /></div><br /><br />First you'll select how you'll pay for AdWords. Based on your IP address, Google<br />automatically determines your local currency and sets that as the default value, but you<br />should change it to US dollars. That makes it a lot easier to manage your account as you'll<br />find that almost everyone discusses bid prices in dollars (especially all other guides on<br />AdWords). This setting cannotbechanged once your account is activated.<br /><br />After this, you set your <span style="font-weight: bold;">budget</span>. This is the maximum amount you're willing to spend<br />throughout the day (divide your monthly budget by 30 for an easy way to reach this<br />number). For our example, I want to get maximum exposure here as well as test the ads<br />quickly (so I can refine them based on results), so I'll set this to $100 (for big campaigns and<br />especially for highCPCterms, you might have to set this much higher).<br /><br /><span style="font-weight: bold;">Note:</span> If you're just beginning, you can set your daily bid<br />amount to $5/day if you want and Google will just stop<br />displaying your ad after your daily limit has been<br />reached.<br /><br />Next, you set the <span style="font-weight: bold;">maximum cost per click</span> (CPC) for your keywords. Ideally, you should set<br />the CPC for your main keywords individually, but for now (and for the beginning part of<br />your campaigns) an over all CPC will do just fine. Since we already know from our keyword<br />research that we can get top position for our ads by staying within $5, I'll be conservative<br />and bid $1.00 per click. This will allow me to get a good position and stay within budget our<br />budget<br />After this, you get traffic / clicks / position estimates based on your settings. It gives you an<br />approximation of how many clicks (and what average position) you will get for each<br />entered keyword (based on your max CPC and daily budget).<br /><br />By now, you're almost done. Click "Continue".<br /><br /><span style="color: rgb(51, 0, 153);">google ad words made easy (book) By Brad Callen</span>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-3996135337924317903.post-70531592496194937412009-05-23T09:24:00.004+05:302009-05-23T09:47:47.812+05:30Writing your Adword Ad (Second step of creating your Adword Ad ).<br /><br /><br /><div style="text-align: center;"><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgkYhGI3FiEXzUy6LywawYQhQu6v7e3s3ycgP8JlCycoQZrwyYvU5-vKW1DyTk8IxqC5EQLKkIhqzvwzqSFgd8Dfutsvx7evL3CDws9e07nbel73Ft0Pz1dp9vZIEU9cKD-oS2sLywxoBWz/s1600-h/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp"><img style="cursor: pointer; width: 320px; height: 169px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgkYhGI3FiEXzUy6LywawYQhQu6v7e3s3ycgP8JlCycoQZrwyYvU5-vKW1DyTk8IxqC5EQLKkIhqzvwzqSFgd8Dfutsvx7evL3CDws9e07nbel73Ft0Pz1dp9vZIEU9cKD-oS2sLywxoBWz/s320/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp" alt="" id="BLOGGER_PHOTO_ID_5338864157949386210" border="0" /></a><br /></div><br />Let me take a minute to explain what we've done here, and why.<br /><br />Our <span style="font-weight: bold;">main search phrase</span> is also the headline whenever possible, follow this example and<br />put your main keywords in the headline.<br /><br />The first line is a <span style="font-weight: bold;">benefit </span>in this case, expert advice for people who are looking for help on<br />how to set up home theater systems. No matter what your level of knowledge, the<br />chance to get input from an expert (in this case, free advice) is hard to pass up.<br /><br />The second line is our <span style="font-weight: bold;">feature </span>a free report available for immediate download. Your<br />feature will be a specific offering that matches your previously stated benefit most<br />closely.<br /><br />The last two lines are the URLs first url will be the one displayed this must resolve to an<br />actual web address. The second line is the actual url where the prospect will be<br />redirected to that is, it must contain the address of your landing page.<br /><br />And your ad is written! Following this template, you can put together ads in as little as 4<br />minutes (like I did right now).<br /><br />Click on "Continue", and Google Ad Words will do an automated check on your ad text<br />and the provided urls to make sure that they follow their guidelines. Once that is<br />complete, you will betaken to a screen where you have to enter your keywords.<br /><br /><br /><span style="color: rgb(51, 0, 153);">google ad words made easy (book) By Brad Callen<br /><br /></span>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-3996135337924317903.post-44301424486654654912009-05-23T09:06:00.004+05:302009-05-23T09:47:47.813+05:30Setting up your AdWords account (First step of creating your Adword Ad ).<br /><br />Go to the <a href="https://www.google.com/accounts/ServiceLogin?service=adwords&cd=null&hl=en-US&ltmpl=adwords&passive=false&ifr=false&alwf=true&continue=https%3A%2F%2Fadwords.google.com%2Fselect%2Fgaiaauth%3Fapt%3DNone%26ugl%3Dtrue"><span style="font-weight: bold;">Google AdWords homepage</span></a> <a href="https://www.google.com/accounts/ServiceLogin?service=adwords&cd=null&hl=en-US&ltmpl=adwords&passive=false&ifr=false&alwf=true&continue=https%3A%2F%2Fadwords.google.com%2Fselect%2Fgaiaauth%3Fapt%3DNone%26ugl%3Dtrue">(<span style="font-weight: bold;">http://adwords.google.com/select/</span></a>) and click<br />on the "Click to Begin" button to get started.<br /><div style="text-align: center;"><img src="file:///C:/DOCUME%7E1/Ruwan/LOCALS%7E1/Temp/moz-screenshot-2.png" alt="" /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgyVhn4fUTDgFZnydFyqFLsWTmAblzRxss8H-F2-HKuHP70C2031Io-C0t9Qb4ir3Na_LNWS9JZwZp0rthPPe_WDnyGmGXmCKZN92a5owTv2BeGJLUI24QG2YbTea2O_Thuxv63lCGv1Kpb/s1600-h/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp"><img style="cursor: pointer; width: 320px; height: 181px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgyVhn4fUTDgFZnydFyqFLsWTmAblzRxss8H-F2-HKuHP70C2031Io-C0t9Qb4ir3Na_LNWS9JZwZp0rthPPe_WDnyGmGXmCKZN92a5owTv2BeGJLUI24QG2YbTea2O_Thuxv63lCGv1Kpb/s320/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp" alt="" id="BLOGGER_PHOTO_ID_5338859504484798850" border="0" /></a><br /></div><br />The next screen will give you an option between two types of accounts Starter and<br />Standard. Since we're going to be going deep inside Ad Words, there's no need to go for a<br />Starter account select "Standard" and then click on "Continue".<br /><br /><div style="text-align: center;"><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhrzB_sUwzweiQd1x_wUR2Gt5-UllRLCRXcPiYdex36wiF28C-98kOFPBB_ZafPDEIC1iq8YE43swvBtORvM9PWsSdtdtWbCrnEVGXvEpDtuLFntw6HrU42pFXxCR9oz-rJS9ook85xFgN2/s1600-h/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp"><img style="cursor: pointer; width: 320px; height: 183px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhrzB_sUwzweiQd1x_wUR2Gt5-UllRLCRXcPiYdex36wiF28C-98kOFPBB_ZafPDEIC1iq8YE43swvBtORvM9PWsSdtdtWbCrnEVGXvEpDtuLFntw6HrU42pFXxCR9oz-rJS9ook85xFgN2/s320/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp" alt="" id="BLOGGER_PHOTO_ID_5338860084855189954" border="0" /></a><br /></div><br /><br />On the next screen, you choose the languages you want to target. So if you were in<br />Germany and wanted to target German-speaking Google users, you would select<br />German. Google also let's you target specific countries, specific regions and cities or<br />even a specified geographic location (such as a 20-mile radius around a certain street<br />address, for example).<br /><br /><div style="text-align: center;"><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiEBaoHNdKX-5AnEK-rf8ub3uGyHqS25hcEwslpcb1FYMN8_qCFWBuEpHT-tmLbqYhEUOD8yAMELOGtxH0C4neIBBWKvZ8a5R0rwMsb8a16UBuEPG4rV1SQTOvcwERF0tYCs8M_lDiCRKf7/s1600-h/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp"><img style="cursor: pointer; width: 320px; height: 186px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiEBaoHNdKX-5AnEK-rf8ub3uGyHqS25hcEwslpcb1FYMN8_qCFWBuEpHT-tmLbqYhEUOD8yAMELOGtxH0C4neIBBWKvZ8a5R0rwMsb8a16UBuEPG4rV1SQTOvcwERF0tYCs8M_lDiCRKf7/s320/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp" alt="" id="BLOGGER_PHOTO_ID_5338860581526855874" border="0" /></a><br /></div><br /><br />I selected the 'target by country' option, so in the next screen I was asked to enter the<br />countries I wanted to market to in this case, since we are selling physical products we will<br />restrict our target market to US and Canada (a good thing, because this where the<br />heaviestdemandforhometheater system resides as well).<br /><br /><br /><div style="text-align: center;"><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEii_WASa2NZCkZqDt_Jw3gkwV6jVD4CQjDvafQ8lacCS2OHx551Jlztot-s89TCK9BSoZ4YTqAhnfuk0tGGRwfUCpf7hAEWYBlf10XrEOUZ66BI_KQ0ZrGM2lU4xkGZpfjiHrB8DHYU6bYe/s1600-h/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp"><img style="cursor: pointer; width: 320px; height: 150px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEii_WASa2NZCkZqDt_Jw3gkwV6jVD4CQjDvafQ8lacCS2OHx551Jlztot-s89TCK9BSoZ4YTqAhnfuk0tGGRwfUCpf7hAEWYBlf10XrEOUZ66BI_KQ0ZrGM2lU4xkGZpfjiHrB8DHYU6bYe/s320/adwords_easy_freereport.pdf+-+Adobe+Reader.bmp" alt="" id="BLOGGER_PHOTO_ID_5338860989419505698" border="0" /></a><br /></div><br /><br /><br />I'd recommend sticking with "country-level" targeting for now the other two options are a<br />bit more advanced, and I personally never use them.<br />Let's move to the next step writing your ad.<br /><br /><span style="color: rgb(51, 0, 153);">google ad words made easy (book) By Brad Callen</span><br /><br /><img src="file:///C:/DOCUME%7E1/Ruwan/LOCALS%7E1/Temp/moz-screenshot-3.png" alt="" /><img src="file:///C:/DOCUME%7E1/Ruwan/LOCALS%7E1/Temp/moz-screenshot-4.png" alt="" />Unknownnoreply@blogger.com4tag:blogger.com,1999:blog-3996135337924317903.post-28091549766850964322009-05-23T08:46:00.004+05:302009-05-23T09:03:47.004+05:305 Reasons why you should be using Google AdWords<span style="font-weight: bold;">.<br /><br /><br />Reason 1:</span>The Google audience / user base has traditionally catered to technical<br />audiences and more importantly, to Internet savvy users.<br />The kind of users who are <span style="font-weight: bold;">comfortable with buying online</span><br /><br />These users (the tech-savvy, buying kind) are more likely to use Google than Yahoo or<br />MSN).<br /><br /><span style="font-weight: bold;">Reason 2:</span>Google Ad Words delivers instant results - you can have your ad campaign up<br />and running in 10 minutes flat. Compared to this Yahoo can take anywhere from 2 to 5<br />days while they manually review ads.<br /><br /><span style="font-weight: bold;">Reason 3:</span>With Ad Words, you can go target your prospects geographically down to<br />countries, states and cities. This is a great advantage for businesses selling hard goods or<br />services - they would prefer local prospects as opposed to someone half way across the<br />world.<br /><br /><span style="font-weight: bold;">Reason 4:</span>My favorite quality about Ad Words is that <span style="font-weight: bold;">it rewards good ad performance</span> - that is, for an ad that converts (clicks/impressions percentage) exceptionally well (high<br />click-through-rate (CTR)), your ad will get better ad placement as well as better pricing.<br />Google wants to display the most relevant ads for the user. So... it makes perfect sense<br />that YOU will pay less per click, the higher the click through rate of your ad is.<br /><br /><div style="text-align: justify;"><span style="font-weight: bold;">Note:</span>Click-through rate is simply the percentage<br />that users click on your ad. For example, if 100 users<br />saw your ad, and 2 people clicked your ad to visit<br />your website, your click-through rate would be 2%<br />(2/100).<br /><br /><span style="font-weight: bold;">Reason 5:</span>Your competition cannot see the exact amount you're bidding for your<br />keywords or the CTR your ads are getting - a distinct tactical advantage that Yahoo lacks.<br /><br />Basically, your competition will NEVER be able to tell how you are marketing your product,<br />unless they use a trick I'm going to show you later ;-) So, they won't be able to copy off of<br />your marketing and steal your prospects.<br />Bottom line - bringing instant traffic to your websites and converting those prospects into<br />satisfied customers is a much better option than waiting around for your search engine<br />rankings to.<br />And, in my opinion, Google Ad Words is <span style="font-weight: bold;">the only</span> game in town when it comes to PPC<br />advertising.<br />In the next chapter, I'll sit with you and take you through the entire process of creating an<br />ad campaign through Google Ad Words. I'll take you from start to finish - from picking your<br />keywords to creating an account to writing an ad to making it go live - and <span style="font-weight: bold;">we'll do it in</span><br /><span style="font-weight: bold;">less than 10 minutes.</span><br /><br /><br /><span style="color: rgb(51, 0, 153);">google ad words made easy (book) By Brad Callen</span><br /></div>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-3996135337924317903.post-56862413729867650102009-05-22T17:18:00.001+05:302009-05-22T17:23:25.329+05:30What is Google AdWords?.<br /><br /><p>With Google AdWords, you can create and run ads for your business, quickly and simply. Run your ads on Google and our advertising network -- no matter what your budget, you'll only pay when people click your ads.</p> <p>AdWords ads are displayed along with search results when someone searches Google using one of your keywords. That way, you'll be advertising to an audience that's already interested in your business. You can also choose to display your ads on content sites in the growing <a href="http://adwords.google.com/support/bin/answer.py?answer=6119">Google Network</a>. And, you can choose the exact content placements where you'd like your ad to appear, or you can let <a href="http://adwords.google.com/support/bin/answer.py?answer=91765">contextual targeting</a> match your keywords to content. </p> <p>You can choose from a variety of ad formats, including text, image, audio, and video ads, and easily track your ad performance using the reports available in your account.</p> <p>There's no minimum monthly charge with AdWords -- just a nominal <a href="https://adwords.google.com/select/afpofinder">activation fee</a>. Learn more about the <a href="http://adwords.google.com/support/bin/answer.py?hl=en&answer=6382">cost of advertising</a> with Google AdWords.</p> <p>To find out more about Google AdWords or to begin creating your ads, visit the <a href="https://adwords.google.com/select/">AdWords home page</a>.</p><span style="font-weight: bold;"><span style="color: rgb(255, 0, 0);">Copied From:</span> </span><a style="font-weight: bold; color: rgb(102, 102, 204);" href="http://adwords.google.com/support/bin/answer.py?hl=en&answer=6084">http://adwords.google.com</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-3996135337924317903.post-47248220230663756602009-05-22T15:29:00.001+05:302009-05-22T17:11:04.806+05:30What's A Website ?.<br /><br /><span style="font-family:Arial, Helvetica, Sans;font-size:85%;">A Website is space on a computer where anyone who subscribes can say "This is me, this is what I do, or what I am interested in, what I know, or what I can sell you". An electronic brochure and source of information available to the whole world 24 hours a day. </span><p><span style="font-family:Arial, Helvetica, Sans;font-size:85%;">Within the website, each screenful of information is called a<a href="http://www.fredmoor.com/design/page.htm"></a> page. Pages may contain text, or graphic images, or even photographs, sound and video. </span></p><p><span style="font-family:Arial, Helvetica, Sans;font-size:85%;">A main feature are the "links" embedded within a page that can be clicked with a computer mouse and which transport viewers to other pages. To continue with the brochure analogy, you would normally open a brochure at the front or the back and browse forwards or backwards a page at a time. With a website, the user decides the order they want to see the pages in by clicking the links that interest them. </span></p><p><span style="font-family:Arial, Helvetica, Sans;font-size:85%;">This interactivity generates a sense of ownership and participation in the user, binding them to the information much more tightly than a traditional brochure. </span></p><p><span style="font-family:Arial, Helvetica, Sans;font-size:85%;">To maximise this benefit, it really needs someone with an understanding of interactive programming to get the best out of creating the electronic pages and links that build the website.</span> </p><span style="font-weight: bold;"><span style="color: rgb(255, 0, 0);">Copied From:</span> </span><a style="font-weight: bold; color: rgb(102, 102, 204);" href="http://www.fredmoor.com/design/what.htm">http://www.fredmoor.com</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-3996135337924317903.post-19256019622314460772009-05-22T15:03:00.003+05:302009-05-22T17:07:34.234+05:30What's a blog?.<br /><br /><br />Blog is short for "web log." Basically, a blog is an online journal. You can write or post about whatever you like: updates of your life, political opinions, a great trip, favorite recipes, what music you're listening to -- anything that strikes your fancy.<br />Your blog can include words, photos, or both. Yahoo! 360° publishes and saves all your blog entries for easy access as time goes by. You decide how private or public to make your blog by setting your permission preferences.<br />Blogs are usually composed of one or more blog entries. Each entry can have its own title and always says the date and time you published it. Blogs show the last entry first, and you can scroll down to read earlier entries. So it's like a reverse diary.<br />You can easily add a photo to your blog entry if you want. You can also make bold text, change colors and backgrounds, format your text, or add emoticons and even web links. If you know HTML, you can make even more changes, if you want. But your blog will look great even if you don't use any of these extras.<br /><br /><br /><span style="font-weight: bold; color: rgb(255, 0, 0);">Copied From: </span><a style="color: rgb(102, 102, 204); font-weight: bold;" href="http://help.yahoo.com/l/us/yahoo/360/blog/blog-01.html">http://help.yahoo.com</a>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-3996135337924317903.post-73093143558362320472009-05-22T14:47:00.003+05:302009-05-22T17:07:34.234+05:30What's a blog?<p>A blog is a personal diary. A daily pulpit. A collaborative space. A political soapbox. A breaking-news outlet. A collection of links. Your own private thoughts. Memos to the world.</p> <p>Your blog is whatever you want it to be. There are millions of them, in all shapes and sizes, and there are no real rules.</p> <p>In simple terms, a blog is a web site, where you write stuff on an ongoing basis. New stuff shows up at the top, so your visitors can read what's new. Then they comment on it or link to it or email you. Or not.</p> <p>Since Blogger was launched in 1999, blogs have reshaped the web, impacted politics, shaken up journalism, and enabled millions of people to have a voice and connect with others.</p> <p>And we're pretty sure the whole deal is just getting started.</p><p><br /></p><p style="text-align: left;"><span style="font-weight: bold;"><span style="color: rgb(255, 0, 0);">Copied From</span> </span><a style="font-weight: bold;" href="http://www.blogger.com/tour_start.g">http://www.blogger.com</a><br /></p>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-3996135337924317903.post-79364464638155708192009-05-21T21:48:00.004+05:302009-05-22T17:13:26.472+05:30Start a blog, get 100,000 page views and make over $100 your first month<div style="text-align: center;"><span style="font-weight: bold;font-size:130%;" >Start a blog, get 100,000 page views and make over $100 your first month</span><br /></div><p>If you’re a blog reader, chances are you’re also an aspiring blog writer. Launching a for-profit weblog is extremely attractive because it has the potential for endless profit with practically no overhead. Launching a blog is a quick and easy process even for the absolute beginner. The following is what I learned from my pre-lifehack.org blog in which I earned over $100 and received over 100,000 page views my first month blogging. I did it and you can too! Make the jump to find out how.</p> <p><span id="more-2790"></span></p> <p><b>Technical stuff</b><br />First things first, you’ve got to get the technical stuff out of the way. The “technical stuff” I’m talking about includes choosing a blogging platform, choosing a hosting service, and choosing a domain name. Chances are you’re well aware of the various blogging platforms so I won’t spend time going over them. I think the best blogging software to use is Wordpress. Darren Rowse over at ProBlogger.net has an excellent post that <a href="http://www.problogger.net/archives/2005/12/26/10-things-you-should-know-about-wordpress-20/">describes the features of Wordpress 2.0</a>. After you’ve decided on a blogging application, you need to chose a domain name and a hosting service. If you have never blogged before (or even if you have) you will find that it is easiest to chose a domain name and hosting package from the same service provider. <a href="http://www.godaddy.com/">GoDaddy.com</a> has 24/7 technical support (although you will pay a premium compared to other hosting providers) and it will completely automate the installation of Wordpress for free. If you are not a technical person, this frees you from messing around with all the technical junk. </p> <p><b>Domain name</b><br />It is extremely important that you think long term before picking a domain name. After you establish your blog, you aren’t going to be able to transfer your domain name without losing your readers, really! Think of your domain name as being permanently attached to your blog. Your domain name should be as short as possible, easy to remember, easy to speak, and not include any part of your name unless you’re a celebrity (which you’re not). You should avoid using any part of your name because if your blog becomes popular enough to sell, having your name as part or all of the domain name will drive down some of the blog’s value.</p> <p><b>Get advertisements immediately</b><br />Sign up for advertisements immediately. You’re not going to make any money without advertisements. Yahoo!, Google, Microsoft, Amazon and many others offer advertisements that you can easily integrate into your site. I had great success using <a id="KonaLink0" target="undefined" class="kLink" style="text-decoration: underline ! important; position: static;" href="http://www.lifehack.org/articles/communication/beginners-guide-start-a-blog-get-100000-page-views-and-make-over-100-your-first-month.html#"><span style="color: rgb(51, 102, 204) ! important; position: static;"><span class="kLink" style="color: rgb(51, 102, 204) ! important; position: static; border-bottom: 1px solid rgb(51, 102, 204);">Google </span><span class="kLink" style="color: rgb(51, 102, 204) ! important; position: static; border-bottom: 1px solid rgb(51, 102, 204);">Adsense</span></span></a>. Despite what you may have heard, you can make some pretty good money with Google ads. Checkout Darren from ProBlogger’s <a href="http://www.problogger.net/archives/2005/12/19/adsense-earnings-for-november-poll-results/">survey about Adsense income</a>. I also recommend signing up with <a href="http://paypopup.com/">PayPopUp banner ads</a>. PayPopUp pays you every time their ad is displayed, you don’t have to rely on users clicking the links. This will not make you nearly as much money as Google Adsense, however it is guaranteed money even if no visitors click your advertisements. After your blog is established, the goal should be to ditch third party advertisements and sell advertising space directly to companies.</p> <p><b>Get Google Analytics immediately</b><br />You will want to track as much information about your visitors as possible, the easiest and most detailed way of doing so is with Google Analytics. Amongst many other things, Google Analytics lets you see the referring URL of your visitors, your top content, what Google searches are landing users at your site, how long users are staying, and their exit points. Knowing this information will help you customize your content so that you can maximize your readership. You should also consider using <a href="http://www.sitemeter.com/">Site Meter</a> to publicly display your site’s up to the hour traffic to potential advertisers.</p> <p><b>Write 50 posts</b><br />That’s enough talk about setup, it’s time to talk content. That’s right, you need to write at least 50 posts your first month. That’s 2-3 posts per day, everyday for 30 days. It may seem tough, but it is absolutely necessary. The number one way that you will lose potential readers is to not update your site regularly. You need to establish readership, and get your Google Page Rank up, if you can’t come up with 50 posts the first month, you may want to consider finding another topic for your blog. Adding several posts per day will help increase the amount of <a href="http://www.stumbleupon.com/">Stumbleupon</a> traffic your site grabs.</p> <p><b>Submit every article to Digg</b><br />This recommendation is going to bring some negative comments, I’m sure. Regardless, digg.com is a tremendous way to advertise your site for free. Honestly, submit every article you write to digg. When you are starting a brand new blog, besides exchanging links with more establish blogs (which I recommend) there will be absolutely no links to your site. Even if you think the article is no good, submit it to digg. Let the digg community decide what is good content and what is not. You might as well let your work get some exposure. Some of my most popular posts through Stumbleupon got less than 4 diggs. Every article that doesn’t make the front page of digg will land you about 100 page views. If you do make the front page of digg (it’s a great feeling, believe me). You will get anywhere between 3,000 and 20,000 page views per day.</p> <p><b>What would you do differently</b><br />I know some of you have been blogging for a very long time. What would you add that I didn’t mention? Is there anything I suggest that you disagree with? Please share your opinion in the comments.</p><span style="color: rgb(255, 0, 0); font-weight: bold;">Copied From</span><span style="font-weight: bold;"> </span><a style="font-weight: bold;" href="http://www.lifehack.org/articles/communication/beginners-guide-start-a-blog-get-100000-page-views-and-make-over-100-your-first-month.html"><span style="color: rgb(51, 51, 255);">http://www.lifehack.org</span></a>Unknownnoreply@blogger.com1tag:blogger.com,1999:blog-3996135337924317903.post-45377018192330040192009-05-21T11:01:00.004+05:302009-05-22T17:13:26.473+05:30How to Make Money with Your Blog<div style="text-align: center;"><span style="font-weight: bold;font-size:130%;" >How to Make Money with Your Blog Site</span><br /></div><br /><br /><h2>1) Google AdSense</h2> <p><strong>AdSense is by far the best, most rewarding monetization resource for blogs, news sites and small, content-rich information sites</strong>. Google offers <a href="http://www.google.com/services/adsense_tour/">AdSense</a>, a service that lets independent publishers, bloggers and news site owners to publish <b>text-based, context-relevant ads next to the content</b> on their sites. This is done automatically without you, the publisher, having to worry about anything else except putting small-sized code inside each of your Web pages.</p> <p><br /></p> <p><b>For every click</b> on Google AdSense contextual ads, the publishing sites receives credit for a small amount of money, while Google keeps an undisclosed amount of the total advertising share. Though many lament lack of relevance for the ads and little return for the increased info clutter on their pages — many silent publishers — probably the ones who consciously make less noise about this, are <b>making serious money with this program</b>.</p> <p><strong>What few understand</strong>, is that to make AdSense work for you ($$),it involves strategic work. Just placing the code on your pages isn't enough. The focus of your site, the way the content is organized, the way web pages are coded, the titles you use and the color and position you select for placing your AdSense ads on your Web pages all make a difference to the results you get. Significant.</p> <p>What is important is that <b>different rules apply to different types of pages and content</b>. So no set of rules equally apply to all sites. The key is for the publisher to keep questioning the integration of contextual, text-based ads by doing systematic, ongoing testing, experimentation and optimization. For a focused blogger, this can mean from a few hundred to a few thousand dollars per month. For a dedicated publisher covering high-paying information areas, it is possible to get into the 5-digit range without any major investments and with a relatively short time-to-market. I am not talking about a blogger in the traditional sense, but rather to focused and very professional independent information resources like SearchEngineWatch.com or Paidcontent.org, for example.</p> <p><!-- REFERRAL_1 --></p> <p><b>AdSense offers also the opportunity</b> to monetize <b>site searches</b> while providing a powerful, lightning-fast search engine for your own site at no extra cost. By providing search-relevant ads on your site's search results pages. Google AdSense adds another great opportunity to monetize premium service and access with relevant text-based information about products and services.</p> <p>Too bad Google AdSense <a href="http://www.masternewmedia.org/2004/08/01/choose_your_own_contextual_advertisers.htm">doesn't let you select</a> your contextual advertisers from its inventory.</p> <p><a href="https://www.google.com/adsense/success" rel="nofollow">Here some great examples</a> of AdSense at work.</p> <p>Alternative solutions to AdSense: <a href="http://www.chitika.com/" target="_blank" rel="nofollow">Chitika</a>, <a href="http://www.kanoodle.com/">Kanoodle</a>, <a href="http://searchmarketing.yahoo.com/" rel="nofollow">Yahoo! Search Marketing</a> and <a href="http://publisher.yahoo.com/" rel="nofollow">Yahoo! Publisher Network</a> (in beta).</p> <p><br /><br /><br /><br /></p><h2>2) Blogads</h2> <p><strong>Blogads is an effective solution for taking control of your advertisers and comparing your profit share with your online ad agency</strong>. As the name clearly implies, <a href="http://www.blogads.com/">Blogads</a> is an advertising service for blogs. When the service first came out, <a href="http://www.masternewmedia.org/2003/10/08/cluetrain_advertising_paradigm_makes_blogs_ideal_marketing_venue.htm">As I mentioned</a> that Blogads offers a great opportunity for small, independent publishers, blogs and news sites to sell their ad space in a direct and useful way. <b>Blogads keeps 20 percent</b> of your net revenue and sends you the rest by Paypal or check as soon as you reach a predetermined amount.</p> <p><b>For your advertisers</b> Blogads provides a great bonus in terms of speed and simplicity: "<i>Ordering an ad takes just two or three minutes. Submit your image and/or text ad. Define its duration. Pay with Paypal's secure forms. You are done. After the blogger approves the ad, return to tweak and optimize clickthroughs, renew or order on new blogs.</i>"</p> <p>In the case of Blogads <b>the publisher has control over which ads to accept</b> and which ones to reject.</p> <p><strong>Alternative services:</strong> </p> <p><a href="http://www.crispads.com/" rel="nofollow">Crispads</a> is an advertising network focused on blogs. Crispads allows publishers to place ads in blog entries so that they're included in their RSS/ATOM feeds to generate revenues for syndicated content.</p> <p><a href="http://www.grokads.com/" rel="nofollow">grokAds</a> - an advertising clearinghouse for both buyers and sellers which works with any type of site. Offers quick and easy advertising to a specific market.</p> <p><a href="http://tagword.com/" rel="nofollow">Tagword</a> - Much like Blogads, Tagword also lets you to select which kinds of ads you want to sell to your site visitors as well as setting the prices you want to charge. Add the code provided to your selected web pages and you are selling text ads on your site! Users can create their text ads directly and submit them in minutes. Purchased ads appear on your site as soon as you're ready.</p> <p>or</p> <p><b>Create your own Text-based Ads service</b></p> <p><a href="http://sourceforge.net/projects/textads/" rel="nofollow">TextAds</a> is an <b>open source</b> text ad management system for web sites using PHP. It's been deployed with content management systems like PostNuke and should work with any PHP-based website.</p> <p><a href="http://adsystem.idya.net/" rel="nofollow">The Idya AdSystem</a> is a <strong>text ad management solution</strong> for web sites. It supports keyword-driven text-ads and PayPal payments. Installing takes a few minutes. Simply upload it to your site, use the installer to install it, and your site is ready to show text ads. You can check the entire list of its <a href="http://adsystem.idya.net/features.php" rel="nofollow">features</a>. The AdSystem uses PHP 4 and MySQL, though it port to other DBMSs. The AdSystem has been undergoing re-engineering for version 2, however, it looks like the site is at a standstill and hasn't been updated since 2003. </p> <p><br /><br /><br /><br /></p><h2>3) Amazon Associates</h2> <p><strong>The <a href="http://www.amazon.com/gp/browse.html/ref=smm_sn_ass/103-3897345-6910222?%5Fencoding=UTF8&node=3435371">Amazon Associates program</a> lets independent online publishers with the opportunity to promote any product in Amazon's inventory as affiliate agents</strong>. All it takes is adding a small, identifying code to the links that take your site's visitors to a specific Amazon product page (books, DVDs, electronics, etc.). If the visitors who clicked on your link buy an item even if it's not the item you point to — you earn a small commission.</p> <p><br /></p> <p><b>Though the amount of return</b> with the Amazon Associates program is small, nonetheless, it is another way to get income without adding clutter or not-relevant disruptive information to your valuable content. References to relevant books add to the user experience as it helps those who want to search for more information on a topic to see immediate and hand-picked recommendations.</p> <p><b>As a matter of fact</b>, it is possible to earn as much as 10 percent per sale as an Amazon Associate.<br /></p> <p><br /><br /><br /><br /></p><h2>4) Text Links</h2> <p><strong>Text links are controversial</strong> for some purists, but for those seeking a way to monetize content without adding clutter and intrusive ads — it is an interesting opportunity to explore further. Text links are an emerging advertising market that brokers small, text-only links, which often don't need prominent placement (the payback is not on the clicks) on your site pages.</p> <p><strong>What the advertisers want</strong> is a link presence on your site to gain extra "authority" (like the Google PageRank indicator) in an artificial way. This is why you may have noticed many of these text links being placed at the bottom of content pages or in other non-premium positions. The goal is to increase a site's value in search engines. The good thing is that as this market grows, the independent publisher has more and more options from which to select. Also, the publisher can approve and accept text links that are complementary and relevant to the site's content.</p> <p><br /></p> <p><strong>Though many text links</strong> point to second-rate services and products (online casinos, poker, Viagra, etc.) — this marketplace is growing and becoming more visible, therefore more advertisers of mainstream products and tools are popping up in numbers. Since you are the one accepting such advertising contracts, the selection of what you display is up to you.</p> <p><b>To play this game</b>, it is helpful to have a <a href="http://www.masternewmedia.org/2002/12/31/google_pagerank_explained_defined_best_reference_resources.htm">Google PageRank</a> of 4 or more. (<a href="http://www.masternewmedia.org/2004/08/11/pacmeter_popularity_authority_credibility.htm">Here is an article</a> where you can find out <a href="http://www.masternewmedia.org/2004/08/11/pacmeter_popularity_authority_credibility.htm">how to measure Google PageRank</a>). For those having a PR value of 6, 7 or more, there is great opportunity for serious monetization. As an indicator, five or six text ads can easily bring in <b>a few hundred dollars every month</b> on a PR 6 site/blog.</p> <p>A Google generated list of companies brokering text link ads: <a href="http://tinyurl.com/66pc4" rel="nofollow">http://tinyurl.com/66pc4</a></p> <p>The example above: <a href="http://www.faganfinder.com/" rel="nofollow">FaganFinder</a><br />(check the bottom of the home page to see what I mean)</p> <p><strong>Other online text link agencies</strong>: <a href="http://www.linkadage.com/" rel="nofollow">LinkAdage Auctions</a> - Offers blog owners the chance to sell text links on their site at market value through a private online auction.</p> <p><a href="http://www.textlinkbrokerage.com/" rel="nofollow">Text Link Brokerage</a></p> <p><a href="http://www.paidtextlinks.com/" rel="nofollow">Paid Text Links</a></p> <p>See also: <a href="http://www.useit.com/alertbox/20030428.html" rel="nofollow">Will Plain-Text Ads Continue to Rule?</a> (Jakob Nielsen's Alertbox)</p> <p><br /><br /><br /><br /></p><h2>5) Premium Content Sponsorships</h2> <p><strong>Selling sponsored space</strong> is another option for the independent publisher. While this was associated with prominent flashy banner ads, this is changing and expanding in many ways. In my view, the successful strategy is to use selected and relevant sponsors to introduce, give access or extend the value offered by premium content.</p> <p><strong>A relevant product or service</strong> can sponsor a news channel or RSS feed. Sponsors can also sponsor a rich section of additional related content to a standard article. Having a resourceful bibliography or annotated resources section in your next ebook or mini-guide is also fertile ground to effectively showcase relevant sponsors.</p> <p><a href="http://www.kolabora.com/news/2005/01/12/timeextended_events_are_coming_xevents.htm" rel="nofollow">X-events</a>, <span class="aptureLink " id="apture_prvw1"><span style="background-position: right -1348px;" class="aptureLinkIcon"> </span><a class="aptureLink snap_noshots" href="http://en.wikipedia.org/wiki/Podcasting">podcasts</a></span>, live and recorded web conferences, <a href="http://www.archive.org/search.php?query=creator%3A%22Robin%20Good%22" rel="nofollow">online interviews</a> are great unobtrusive and relevant sponsorship opportunities.</p> <p><b>See also</b>: <a href="http://www.masternewmedia.org/news/2005/01/26/new_online_advertising_strategies_no.htm">New Online Advertising Strategies: No More Interruptive Ads</a></p> <p><br /><br /><br /><br /></p><h2>6) Related Reports</h2> <p><strong>Another opportunity should see more in the near future is affiliate marketing of related research reports</strong>. For sites that cover specific industry or niche topics, this is an opportunity to play an effective marketing role for research clearinghouses and large publishers of intelligence reports, analyst insider briefings, white papers and research findings.</p> <p><br /></p> <p><b>These types of reports</b> usually carry a higher price tag than normal ebooks and physical publications. The reason for the high price tag is because their content is focused on specific industries and topics, and it has information that's hard to find elsewhere.</p> <p><strong>The technology that makes this possible</strong> is available from <a href="http://www.21publish.com/" rel="nofollow">21Publish</a> (the blog hosting provider) in partnership with <a href="http://www.marketresearch.com/" rel="nofollow">Market Research</a>.</p> <p><br /><br /><br /><br /></p><h2>7) Affiliate Sales</h2> <p><b>A good monetization channel</b> for select products and services is affiliate sales. This approach involves signing up to become an affiliate reseller of specific products.</p> <p><strong>As long as the affiliate products</strong> do not affect the publisher's credibility and provide pointers to useful, high-value products that the publisher fully endorses, affiliate sales are a rewarding monetization channel.</p> <p><strong>The commissions received for these sales</strong> vary depending on the product and the original vendor sales and marketing strategy. <a href="http://www.linkshare.com/" rel="nofollow">LinkShare</a> and <a href="http://www.cj.com/" rel="nofollow">Commission Junction</a> are two of the largest affiliate program brokers. Check out their catalogs to get a good idea of what products and commissions are available.</p> <p><strong>If you write and publish your own</strong> e-books and other premium content publications, you may want to consider using an affiliate sales program to give your products greater reach and exposure.</p> <p><strong>My preferred provider</strong> for this is <a href="http://www.shareit.com/" rel="nofollow">Share-It!</a>, which offers full payment and an ecommerce infrastructure to online publishers while integrating a customizable affiliate program. You can set the commission and the products that you want your affiliates to manage. Share-It! automatically takes care of payments and accountability of the transactions; it sends updates and timely sales reports both to you and to your registered resellers. The system even automatically creates content pages that the reseller can link to from her own site.</p> <p><br /><br /><br /><br /></p><h2>8) Online Guides and E-Books</h2> <p><strong>Self-published books, e-books, mini-guides, tutorials and other types of premium content</strong> generate a respectable source of income for those with relevant and useful content to share. Focused guides and reference publications in niche areas are a growing demand from qualified customers, especially when these products can be easily pre-evaluated in some form. </p> <p><b>For bloggers</b>, news sites and small independent publishers' ebooks and online guides should make a natural monetization channel. Much of the content written for a site is easy to re-edit and re-purpose for commercial use. Reviewing editors, topic-specific bloggers can use their writing talent to put together the best content they have on a specific topic.</p> <p><b>Selling ebooks requires good online marketing skills</b>, lots of exposure, visibility and honest testimonials from satisfied buyers. A little army of affiliate resellers can go a long way in helping your ebook get extra exposure and visibility. Plus partnering/bundling your product with those who are already the best in your class helps get more copies out the door.</p> <p><br /><br /><br /><br /></p><h2>9) Bookstore Distribution and POD Publishing</h2> <p><b>You can also increase profitability</b> and exposure of your e-books by using a company like <a href="http://www.lightningsource.com/" rel="nofollow">Lightning Source</a>, which can distribute your digital content on Amazon bookshelves while allowing you to offer printed versions of your masterpieces using <a href="http://www.google.com/search?hl=en&lr=&c2coff=1&safe=off&oi=defmore&q=define:POD" rel="nofollow">POD technology (print on-demand)</a>.</p> <p>See also: <a href="http://blogbinders.com/default.asp" rel="nofollow">Turn your weblog into a book</a></p> <p><a href="http://www.lulu.com/" rel="nofollow">Self-publishing with Lulu.com</a></p> <p><a href="http://www.trafford.com/" rel="nofollow">Trafford Publishing</a></p> <p><br /><br /><br /><br /></p><h2>10) Merchandising</h2> <p><b>Selling your branded t-shirt or baseball cap</b> makes sense when your publishing project has a strong brand, a powerful message or an issue that it stands behind.</p> <p><br /></p> <p><strong>Why would people shell out</strong> USD $20 or more to buy a branded t-shirt promoting a web site? If a bold tagline spells out a strong message or slogan about something of which many are passionate, readers want to support the cause by wearing them. </p> <p><strong>I think this works effectively</strong> where a) the personal brand is good enough to create a desire in readers to "stand" for it (few bloggers or news sites have this kind of charisma, but I people like Joi Ito or Howard Rheingold most likely can command some of this), or b) the author or blog / site stands for something clearly identifiable. It may be an overarching mission or a number of changing issues that make effective marketing themes for such products.</p> <p><strong><a href="http://www.cafepress.com/" rel="nofollow">CafePress</a> offers</strong> an <a href="http://www.cafepress.com/cp/info/products/index.aspx" rel="nofollow">extensive catalog</a> of shorts, caps, calendars, mugs with over 80 customizable merchandise products waiting for your logo and tagline to be printed on them. CafePress provides the raw merchandise that you can customize by uploading your artwork and interactively adjusting it on through its online command center.</p> <p><strong>While CafePress charges</strong> a base cost for the material (e.g.: USD $13.99 base price for T-shirts), you can price your branded merchandise however you like and CafePress dutifully manages the transaction, payment, shipment and your monthly payments for your hard-earned commissions. In the process CafePress, also creates a full web-based shopping center that can be customized to match your Web site's design.</p> <p><br /><br /><br /><br /></p><h2>11) Collections, Anthologies, Compilations and Curated Content on CD-ROM</h2> <p><strong>Thanks to <a href="http://www.cafepress.com/" rel="nofollow">CafePress</a> and similar services</strong>, independent online publishers also have the opportunity to deliver vast amounts of content such as aggregated anthologies of articles, reports, audio and video files, or research collections on CD-ROM. All with complete infrastructure support for the mastering, duplication, labeling and shipping of these.</p> <p><br /></p> <p><b>Again, the publisher pays a wholesale cost</b> for the production of each CD-ROM ordered and the profit comes from the markup that the publisher decides on for each item sold. CafePress clears payments from customers, prints the CD, packages it and ships it to your customer. It sets aside your profit margin and cuts a check for you at the end of the month.</p> <p><strong>The publisher base price</strong> is USD $4.99 per CD (excluding shipping). You can mark up the price as much as you want and CafePress collects payments and sends your profit margin to you.</p> <p><b>More info</b>: <a href="http://www.cafepress.com/cp/info/sell/products/audio" rel="nofollow">CafePress Data CD</a></p> <p><br /><br /><br /><br /></p><h2>12) Paid Assignment</h2> <p><b>While many find this very controversial</b>, more companies are using bloggers and independent sites to talk about, promote or cover specific products and issues. <a href="http://www.internetnews.com/ec-news/article.php/3440401" rel="nofollow">The Marqui program</a>, in which <a href="http://www.masternewmedia.org/news/2004/11/16/paid_assignment_is_here_marqui.htm">I've participated</a>, is a good example. But there are other ways to go about it. A person can go to a company and become its official online blogger. A person can take specific assignments for prominent sites and work for them, with or without credit, covering specific issues.</p> <p><b>The important thing here</b> is to be clear and upfront about it. People are inflexible about this because they're afraid that the people they trusted and read without question before may now write articles because they are paid for it.</p> <p>From my point of view, I say the following:</p> <p>a) <b>question your sources</b>, no matter how good they are and how fanatical you are about them.</p> <p>b) <b>take that ham away from your eyes</b>: there is no objectivity, outside of the transparency of the reporter, blogger or news reporter. Everyone is influenced in one way or another. You don't need to take money from a customer to be influenced. What about all those journalists and bloggers who routinely receive free evaluations of gadgets and software that everyone else has to pay for? Doesn't that influence them? Invitations to press dinners? Product launches? Come on.</p> <p><strong>What counts, and what I think readers value the most, is being upfront</strong>, transparent and credible. Assuming you have been, like everyone else, "exposed" to cover certain issues rather than others — what matters is how "transparent" you are about revealing your driving motives, interests and goals while writing on that topic. Can you be influenced while remaining true to your opinions? I believe you can.</p> <p><b>Taking money per se</b> is not a disreputable act, neither is getting paid to write about a certain topic: isn't this what newspapers command their editors to do?</p> <p><b>What the critics of paid assignments have underestimated</b> is the large demand out there for this. If the paid writers are <b>transparent, accountable and professional</b> with their assignment, then <b>this is as legitimate as any other activity</b>.</p> <p>I guess you only need to decide if you are in it for the art or the part.</p> <p><a href="http://www.marqui.com/" rel="nofollow">Marqui</a> paid USD $800 to the bloggers who did the assignment. Each one was required to write four articles a month that at least mentions and links to Marqui.</p> <p><br /><br /><br /><br /></p><h2>13) Donations</h2> <p><strong>If you support a cause</strong> that goes beyond the mere reporting of news in your areas of interest, why not consider asking your readers for support?</p> <p><br /></p> <p><b>People like to take a stand</b> for the people whom they think can make a difference, so why not use this strategy to finance some of your effective communication campaigns? <a href="https://www.paypal.com/cgi-bin/webscr?cmd=p/xcl/rec/donate-intro-outside" rel="nofollow">PayPal Donations</a>, <a href="http://www.amazon.com/honorsystem" rel="nofollow">Amazon's Honor System</a> and <a href="http://www.bitpass.com/" rel="nofollow">BitPass</a> all offer a simple way to add a snippet of code to your site to make it easy for people to donate.</p> <p><strong>Depending on the system adopted</strong>, you may opt to receive money in euros, U.S. dollars, Japanese yen, pounds sterling and other currencies. </p> <p><b>If all of the above fails</b>:</p> <p><br /><br />a) <b>Join a publishing network</b><br />If you are just starting up with your blog or small news site — and need either more traffic, exposure or experience before you feel you can do any of the above on your own — then joining a group blog may work for you. </p> <p><span class="aptureLink " id="apture_prvw2"><span style="background-position: right -1348px;" class="aptureLinkIcon"> </span><a class="aptureLink snap_noshots" href="http://en.wikipedia.org/wiki/MetaFilter">Metafilter</a></span>, Chris Pirillo's <a href="http://www.lockergnome.com/contact/join.phtml" rel="nofollow">Lockergnome Channels</a>, <a href="http://blogcritics.org/" rel="nofollow">Blogcritics</a>, <a href="http://en.wikinews.org/wiki/Main_Page" rel="nofollow">WikiNews</a>, <a href="http://www.blogit.com/Blogs/Redir/Default.aspx?13" rel="nofollow">Blogit</a> or any of these <a href="http://wampum.wabanaki.net/archives/001578.html" rel="nofollow">group blogs</a>, if not at my own <a href="http://www.masternewmedia.org/">MasterNewMedia</a>, <a href="http://masterview.ikonosnewmedia.com/" rel="nofollow">MasterViews</a> and <a href="http://www.kolabora.com/" rel="nofollow">Kolabora.com</a>, where I am always looking for additional contributors.</p> <p><b>Working in a group blog</b> can ease the pressure of having to post on a daily basis, gives you greater exposure in less time and exposes you and your ideas to an existing community of interested readers and other writers.</p> <p><strong>In some cases</strong>, like at <a href="http://www.weblogsinc.com/" rel="nofollow">Weblogs Inc.</a>, <a href="http://www.creative-weblogging.com/" rel="nofollow">Creative Weblogging</a>, <a href="http://www.squidoo.com/" target="_blank" rel="nofollow">Squidoo</a> and elsewhere, contributing bloggers are also paid a share of the advertising revenue their blog generates.</p> <p><b>Another great alternative</b> is to look into the creation of local news sites and <a href="http://getlocalnews.com/cpublisher.cfm" rel="nofollow">Get Local News</a> has a smart idea ready to be picked up.</p> <p>b) <b>Blog your best without worrying about making money in any direct way.</b> Money comes as a consequence of your extra exposure and visibility. Blogging creates extra income by allowing you to enter in close contact with relevant people in your areas of interest, and by facilitating exchange and contact with prospective customers through your online presence.</p> <p><strong>Simply blogging with no strings</strong> attached increases your credibility and authority in the field and earns you extra income when you are called to give advice. Having a blog to showcase your ability to review, explore or analyze issues and products is the best way to market yourself and to provide a living showcase of your talents and abilities.</p> <p><br /><br /><b>Listen</b>:<br /><a href="http://www.itconversations.com/shows/detail284.html" rel="nofollow">Making Money</a> - session from Bloggercon III<br />Doc Searls leads the Making Money session at Bloggercon III. Audio from IT Conversations. [runtime: 01:24:31, 38.7Mb, recorded 2004-11-06] </p> <p><strong>True Voice</strong>: <a href="http://www.corante.com/getreal/archives/true_voice_the_business_of_blogging_with_robert_scoble.php" rel="nofollow">The Business of Blogging</a><br />Session hosted by Stowe Boyd at the Blog Business Summit in Seattle on January 24, 2005, with Robert Scoble and Get Real contributor Greg Narian.</p> <p><b>Read</b>:<br /><a href="http://www.washingtonpost.com/wp-dyn/articles/A43241-2005Jan27.html" rel="nofollow">Make Money off Your Blog</a><br /><em>The Washington Post</em> - January 30, 2005</p> <p><a href="http://www.masternewmedia.org/news/2004/10/27/the_blogs_long_tail_blogs.htm">The Blogs' Long Tail: Blogs And RSS Profit Potential</a></p> <p><br /><br /><b>All of the above</b> are non-exclusive strategies that can be used in parallel with other activities to create multiple income streams for bloggers, news sites and other content-focused online resources. </p> <p>A few guiding principles have stood out from my own experience <b>in the search for creating multiple income streams for an independent online publisher, blogger or small news site</b>:<br /></p><ul><br /><li><b>Relevance, Value</b><br /><b>People want to see relevant information.</b> Related to the main subject. If they like what they find, what better opportunity to give them more of what they want? Make your readers kings and queens at your site! The products and services a publisher selects should fit the editorial line of the blog/site as much as possible; this ensures a true continuum between articles and promotional messages.</li><li><b>Complementary</b><br />The additional ad or sponsorship information has to bring in value to the overall content. Selling prestigious and prominent content space for money without considering the relevance of the sponsoring firm to the sponsored content is a wasted opportunity for both sides. Given that no one enjoys being distracted by brand x or product z when trying to find something unrelated — why not leverage this natural and reasonable defense mechanism and match sponsors to relevant events and content spaces? Why not allow sponsors to provide extra value to the content/event offered by providing access/integration to premium-quality complementary resources?</li><li><b>Visual unobtrusiveness - Non-interruptiveness</b><br />Sponsorships, text-based ads, promotional messages don't have to scream for visual attention. <a href="http://www.masternewmedia.org/online_advertising/advertising_strategies/blogs_as_effective_media_advertising_outlets_20051126.htm">If they complement and enrich</a> what is already out there, they only need to be properly and intelligently juxtaposed, formatted and legible, scannable and printable, just like any other content on their hosting page. A site's web developer should have full control over the layout and positioning of these items by using CSS.</li><li><b>Publisher Control</b><br /><b>The publisher must be king (or queen)</b><br />This is what I think. It is the publisher and not the advertising agency or some obscure algorithm that should control which ads show up on my web pages. It should be the publisher who takes the role of information director in full; not just in respect to what is written, but also about what is promoted. Separation of editorial and marketing offices is not an advantage in the type of new-media universe I envision. <p>Services like <a href="http://www.blogads.com/" rel="nofollow">Blogads</a> and the text-link clearinghouses facilitate this by allowing publishers to maintain full control of who are going to be their advertisers.</p> <p><b>Google AdSense provides some control</b> of which ads are displayed by letting publishers filter out up to 200 advertisers that may not complement their content. Ideally, <a href="http://www.masternewmedia.org/news/2004/10/21/publisherdriven_ad_selection_when.htm">as I have advocated</a>, <a href="http://www.masternewmedia.org/news/2004/12/28/publisherdriven_advertising_provides_a_winwin.htm">a publisher should be able to select</a> from a large inventory of relevant and complementary advertisers in <a href="http://www.masternewmedia.org/news/2004/10/21/publisherdriven_ad_selection_when.htm">the ads he wants to carry</a>.</p> </li><li><b>Endorsement</b><br /><b>A publisher should also in some way endorse</b> the products she advertises as a way to provide value to her readers with such "recommendations." I have repeatedly refused to be a well-paid affiliate reseller or advertiser for products that I didn't believe in, while many times I have offered my space for free to companies and products which I thought deserved my readers' attention (proof is available, if needed). A sense of personal ethics and editorial coherence is all it takes.</li></ul> <p><br /><br />Which monetization strategy to use?</p> <p><b>Diversify income streams</b><br />Don't bet all your money on one horse and think like a coffee shop where money is made with many small transactions across a good variety of (generally low-cost) related offerings.</p> <p><b>What I am learning</b> is that you can make money by creating and cultivating multiple, small, income streams. Relying on one big source of income is always dangerous. If that resource disappears, so does your ability to survive.</p>Unknownnoreply@blogger.com3tag:blogger.com,1999:blog-3996135337924317903.post-23538974621614169002009-05-20T21:18:00.000+05:302009-05-22T17:01:55.636+05:30List of interview questions<span style="font-weight: bold;"><br /><br /></span><h2>List of interview questions relating to the new job / company</h2> <ol><li>Why do you want this job?</li><li>What qualities do you think will be required for this job?</li><li>What can you contribute?</li><li>Why do you want to work for this company?</li><li>What do you know about this company?</li><li>What interests you about our product (or service)?</li><li>What can we (the new company) offer that your previous company cannot offer?</li><li>You have not done this sort of job before. How will you cope/succeed?</li><li>Why should we employ you?</li><li>How long do you think it would be before you were making a significant contribution to the team/company?</li><li>How ambitious are you?</li><li>Would you compete for my job?</li><li>What do you like and dislike about the job we are discussing?</li><li>What are you looking for in a new job?</li><li>What would you like to avoid in your next job?</li><li>Are you too old for this job? [Shouldn't be asked in countries with age discrimination legislation.]</li><li>Are you too young for this job? [Shouldn't be asked in countries with age discrimination legislation.]</li><li>You may be over qualified for this position?</li><li>Are you prepared to relocate? </li><li>Are you willing to travel?</li><li>What level of salary are you looking for now?</li></ol> <h2>List of interview questions relating to your current / previous job</h2> <ol><li>How much does your last job resemble the one you are applying for?</li><li>What are the differences?</li><li>What do you think of the last company you worked for?</li><li>Why did you join your previous company?</li><li>Did they live up to your expectations?</li><li>Why are you leaving now?</li><li>Explain the organizational structure in your last company and how you fitted into it?</li><li>What did you think of your manager/supervisor?</li><li>How did you get on with your previous manager/supervisor, coworkers and subordinates?</li><li>What did you do on a day to day basis?</li><li>Did you increase sales or profits in your last job?</li><li>Have you reduced costs at your last company?</li><li>Did you feel you progressed satisfactorily in your last job?</li><li>What problems did you encounter in your last job?</li><li>What annoyed you about your last job?</li><li>What did you earn in your last job?</li></ol> <h2>Career related interview questions</h2> <ol><li>Why did you choose a career in …?</li><li>Why are you changing careers?</li><li>What are your career goals? </li><li>How long have you been looking for a new job?</li><li>Do you prefer to work in a small, medium or large company?</li><li>What would your ideal job be?</li><li>Are you considering any other positions at the moment?</li><li>If you have changed jobs a lot you may be asked how long you would stay in the new job.</li><li>Have you ever been fired?</li><li>How often are you off sick?</li><li>What will your referees say about you? </li></ol> <h2>List of interview questions relating to you</h2> <ol><li>How would you describe yourself?</li><li>How would others describe you?</li><li>Do you consider yourself successful?</li><li>What was your greatest success?</li><li>How did you achieve it?</li><li>What has been your biggest failure?</li><li>How could you improve yourself?</li><li>Are you a leader?</li><li>How do you handle criticism?</li><li>What sort of manager are you?</li><li>What makes a good manager?</li><li>Do you work well with others? Or are you a loner?</li><li>Do you need other people around to stimulate you or are you self-motivated?</li><li>Are you accepted into a team quickly?</li><li>Can you act on your own initiative?</li><li>How do you run a meeting?</li><li>What motivates you?</li><li>What management style gets the best results out of you?</li><li>Do you know how to motivate other people?</li><li>Are you competitive?</li><li>Are you aggressive?</li><li>What do you dislike doing?</li><li>Do you feel you are ready to take on greater responsibilities?</li><li>Can you work under pressure?</li><li>How many hours are you prepared to work?</li><li>Do you mind working for someone older than yourself? Younger than you? Of the opposite sex?</li><li>What interests do you have outside work?</li></ol>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-3996135337924317903.post-13451855947835861462009-05-20T17:40:00.000+05:302009-05-22T17:01:55.637+05:30Interview Prepare - Tips<div style="text-align: center;"><span style="font-weight: bold;font-size:130%;" >Interview Prepare - Tips</span><br /></div><br />Hello Friends. Here are some tips for facing the Interview in Good Manner -<br />Dress appropriately in simple - comfortable clothes that reflect your personality.<br /><br />Avoid wearing new shoes (squeaking noises) and do practice wearing your tie.<br />Be punctual - don't be late or even too early.<br /><br />Read up about the company - what business they are into, growth trends, diversification etc<br /><br />Read your own resume - be sure that you don't have to look into your resume to recall details during the interview.<br /><br />Carry extra copies of your resume and testimonials - you never know when you may need them.<br /><br />Make sure you know the full name and designation of the person interviewing you.<br /><br />Keep your references ready.<br /><br />Remember to make a note of your previous or current salary with all its components.<br /><br />Make a good first impression.<br /><br />Wish the interviewer(s) cheerfully and with a smile.<br /><br />A firm handshake is an indicator of how you are feeling. If you are a lady, then some male employers might not make the first move, but go ahead and initiate the handshake.<br /><br />Wait till you are asked to sit down.<br /><br />Look the person in the eye.<br /><br />Do not appear too nervous or overconfident - Your body language usually conveys more than what you are saying. Don't slouch or lean forward too much.<br /><br />Try to curb nervous mannerisms [eg. fidgeting or biting your finger.]<br /><br />Appear comfortable, confident and interested in securing the job.<br /><br /><br /><b>During the interview -</b><br /><br />Start the interview with a pleasant smile.<br /><br />Always remember to give a firm handshake. If there are women in your interview panel, wait for the other person to extend the hand while shaking hands.<br /><br />Listen carefully to what the interviewer is saying.<br /><br />Stress on what you can contribute to the organisation.<br /><br />Remember that the employer is in control of the interview.<br />Don't be too long-winded, say what you want to convey in crisp sentences and use terms that would convey your job & achievements.<br /><br />Complete your sentences - don't answer just yes or no.<br /><br />What you don't know can be learned, tell them if you don't know something. But give instances of how quick a learner you are.<br /><br />Do not boast. People on the other side are shrewd and can generally see through you. At the same time talk about achievements giving due credit to others.<br /><br />When talking about yourself and your aspirations, do not sound vague or do not say that you don't know something. You should be very clear and precise about what you want to do, where you want to go etc.<br />I<br />f you don't understand a question, ask for clarification, don't answer vaguely.<br /><br />Don't talk about your personal problems, why you need the job etc.<br /><br />Don't get personal, even if you know the interviewer personally.<br /><br />Don't be overconfident or too nervous.<br /><br />Don't badmouth your previous employer - you could do the same in the case of the prospective customer.<br /><br />Don't complain about politics, a bad boss or a poor salary - your reasons for change should be higher responsibilities, location etc.<br /><br />If the interviewer is interrupted during the course of the interview, don't pick up papers on his/her desk and read them.<br /><br />Don't ask about salary before the offer is made.<br /><br />Strike a balance between what you actually are and what you want to be, don't paint a picture of yourself as somebody who is not concerned about money, social status etc.<br /><br />Don't be in a hurry to complete the interview.<br /><br />Ask questions at the end of the interview, it could be about the company, the job or the next stage of the interview process. It will be an indicator of your interest in the position.<br /><br />Send a thank-you letter, outlining your interest in the job and why you are qualified for it.<br /><br /><b>Be Positive and Confident - And the Job is yours. Best of Luck!</b>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-3996135337924317903.post-72033470359270996542009-05-20T17:22:00.001+05:302009-05-22T17:01:55.637+05:30How to face an Interview Successfully??<div style="text-align: center;"><span style="font-weight: bold;font-size:130%;" ><br /><br />How to face an Interview Successfully??</span><br /></div><br /><br />This is a small guide for any candidate who are willing to face on any interwiew. Personally i know how exciting and heart-smshing thing to face important interviews, specially when it comes to the very first interview in the life <img src="http://s.wordpress.com/wp-includes/images/smilies/icon_smile.gif" alt=":)" class="wp-smiley" /> . So hope that these little set of instructions would really be useful to you, when your interview is ahead. Read it and comment on your own experience and other thoughts <img src="http://s.wordpress.com/wp-includes/images/smilies/icon_smile.gif" alt=":)" class="wp-smiley" /> <p>The interviewer hopes that YOU are the right person for the job. They are under pressure to fill the position so that they can get back to their own work. Therefore you are in a greater position of strength than you think. Concentrate on what you have to offer in the way of qualifications and experience instead of feeling intimidated.</p> <p><span style="font-size: medium;"><span style="font-weight: bold;">An interviewer has 3 aims:</span></span></p> <p>1) To learn if you are the right person for the job.<br />2) To assess your potential for promotion<br />3) To decide whether you will fit into the company environment.</p> <p><span style="font-size: medium;"><span style="font-weight: bold;">The key to a successful job interview is in preparation</span></span></p> <ul><li>Be prepared: For the types of interview questions you will be asked</li><li>Be prepared: To ask questions yourself</li><li>Be prepared: To research the company</li><li>Be prepared: To look the part</li><li>Be prepared: To turn up on time</li></ul> <p><span style="font-size: medium;"><span style="font-weight: bold;">Job interview questions you may be asked</span></span></p> <ul><li>Q- How would you describe yourself?</li><li>A-You should describe attributes that will enhance your suitability for the position. Have some ready in advance.</li></ul> <ul><li>Q – What are your long-term goals?</li><li>A – These should be career orientated. Make sure you have goals to discuss.</li></ul> <ul><li>Q – Why did you leave your last job?</li><li>A – This could be for more responsibility; a better opportunity; increased income. Do not be detrimental to your previous employer. He could be the interviewer’s golfing partner.</li></ul> <ul><li>Q – Why do you want this job?</li><li>A – Your answer should be: more responsibility or better opportunity or similar. Not: because it is closer to home or the gym.</li></ul> <ul><li>Q – What are your strengths?</li><li>A – You should highlight accomplishments and experiences that relate to the position for which you are applying. Also, give examples of situations where your strengths have been demonstrated.</li></ul> <ul><li>Q – What are your weaknesses?</li><li>A – This should not be a list of deficiencies. Don’t mention anything that could make the interviewer question your ability to do the job, for example “I am always late for everything.” Instead, discuss a weakness that could also be a strength such as “I am a workaholic!”</li></ul> <p><span style="font-size: medium;"><span style="font-weight: bold;">More Examples of Good Interview Questions</span></span></p> <ul><li>Tell me a little bit about yourself.</li><li>Describe your current / most recent position.</li><li>What made you want to make this change?</li><li>What do you most enjoy doing in your current /most recent position?</li><li>Describe your future ambitions.</li><li>How would you describe yourself?</li></ul> <p><span style="font-size: medium;"><br /><span style="font-weight: bold;">Good interview questions for YOU to ask</span></span></p> <ul><li>Asking questions at interview has a number of positive effects:</li><li>It helps you find out more about the company and the position.</li><li>It can be used to divert the interviewer away from a subject you may wish to avoid.</li><li>It can help build a rapport with the interviewer.</li><li>It demonstrates an interest in the job and the company.</li></ul> <p>The questions must be about the position and the company. Avoid questions about salary, benefits and facilities until after you have been offered the job.<br />You should already have researched the company and it’s products and services. Your questions should demonstrate knowledge of the company’s history, successes and problems. If the interviewer is a representative of the personnel department the questions should relate to the company and be general. Specific questions relating to the position should be kept for the line manager who will have a more detailed knowledge.</p> <p><span style="font-size: medium;"><br /><span style="font-weight: bold;">Example questions relating to the position</span></span></p> <ul><li>What are the main responsibilities of the job?</li><li>What are the most difficult aspects of the job?</li><li>How did the vacancy arise?</li><li>What is the career path relating to this position?</li><li>How will my work be assessed?</li></ul> <p><span style="font-size: medium;"><span style="font-weight: bold;">Example questions relating to the company</span></span></p> <ul><li>What is the company hoping to achieve in the next 12 months?</li><li>What new products are the company planning to introduce in the future?</li><li>Are any major changes planned for the department/company?</li><li>Who are your biggest competitors?</li></ul> <p><span style="font-size: medium;"><span style="font-weight: bold;">Where to find company information</span></span></p> <ul><li>Information relating to companies, financial data, industries and business trends is available in business magazines which often publish on the World Wide Web and allow you to order Annual Reports relating to specific companies.</li><li>Companies often have their own web site.</li><li>Newspapers – search on-line press reports including archived articles.</li><li>Local library.</li></ul> <p><span style="font-size: medium;"><br /><span style="font-weight: bold;">Interview Tips – Presentation</span></span></p> <ul><li>Obviously you should be clean and smart in appearance but you should also dress appropriately for the position, for example: a student placement that is more expensively dressed than the Managing Director may have a negative impact.</li><li>Clothes should be on the conservative side, which is more acceptable to people of all ages, cultures and backgrounds. After all, you are asking to be accepted into the company. Therefore always avoid extremes in hair, clothes, make-up and jewellery. Taking trouble over your appearance shows the employer that the job is important to you.</li></ul> <p><span style="font-size: medium;"><span style="font-weight: bold;">Interview Tips – Travel</span></span></p> <ul><li>Arrive 15 minutes early.</li><li>Make sure you have the correct address and know how you will get there:</li><li>Parking? Public transport access?</li><li>Do a dummy run if you are not sure.</li><li>Make sure you have a mobile phone and a telephone number so that you can ring ahead if circumstances beyond your control are making you late.</li><li>Be polite to everyone you speak to, it could be the Managing Director’s cousin! Have a copy of your CV with you.</li></ul> <p><span style="font-size: medium;"><br /><span style="font-weight: bold;">- Summary -</span></span></p> <ul><li>You should show interest in all aspects of the job and the company especially if shown around the premises.</li><li>Do your homework on the company and the nature of its business.</li><li>Take care in how you dress for the interview. First impressions still count!</li></ul> <p><span style="font-size: medium;"><span style="font-weight: bold;">Some of the main influences on the interviewer are:</span></span></p> <ul><li>Your experience in other employment or life situations</li><li>Your personal presentation. How your personality comes across in the interview</li><li>Your background and references</li><li>Your enthusiasm for both the job and the organisation.</li><li>Relevant qualifications for the positio</li></ul>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-3996135337924317903.post-16500257722338659422009-05-20T14:57:00.003+05:302009-05-22T17:09:55.356+05:30How to Make More Money with Google AdSense<p style="text-align: center;"><span style="font-weight: bold;font-size:130%;" ><br /></span></p><p style="text-align: center;"><span style="font-weight: bold;font-size:130%;" ><br /></span></p><p style="text-align: center;"><span style="font-weight: bold;font-size:130%;" >How to Make More Money with Google AdSense</span><br /></p><p><br /></p><p>Google AdSense is a Pay-Per Click (PPC) service. Webmasters are paid a portion of the revenue which Google collects from advertisers each time a web site visitor clicks on an AdSense advertisement.<br /><br />Each click may pay anywhere from a few cents to several dollars. The average click seems to be worth about $.20. The more clicks AdSense advertisers receive from your web pages, the more money you make.<br /><br />The basic formula for thinking about revenue from Google AdSense is:<br /><br /><span style="font-weight: bold;font-size:130%;" >Revenue = (Impressions * CTR * CPC)</span><br /><br />The methods of increasing your revenue from Google AdSense are:<br /><br />* Increase Impressions<br />* Increase Click-Through-Ratio (CTR)<br />* Increase Cost-Per-Click (CPC)</p><p><br /><br /><span style="font-weight: bold;font-size:130%;" >Increase Impressions</span><br /><br />The most basic method of increasing your number of impressions is to increase the traffic to your web site.<br /><br />The topic of increasing traffic to your web site is beyond the scope of this article, and most likely something you are already working on.<br /><br />One technique for increasing the number of Google AdSense impressions without an increase in traffic to your web site is to motivate your users to enable JavaScript. Google AdSense ads require JavaScript. Visitors to your website who do not have JavaScript enabled in their browsers will not see your Google AdSense ads.<br /><br />To encourage your users to enable JavaScript, create content for your web page which is only available via JavaScript. Implement browser JavaScript detection in your HTML to notify visitors without JavaScript enabled that they are only receiving a portion of your available content.<br /><span style="font-weight: bold;font-size:130%;" ><br />Increase Click-Through-Ratio (CTR)</span><br /><br />A small increase in Click-Through-Ratio can mean a large increase in revenue. A rise from a CTR of 1.0 to a CTR of 1.1 should mean an increase in revenue of 10%.<br /><br />Several on-page factors can influence your Click-Through-Ratio. These factors include:<br /><br />* Ad placement<br />* Ad color<br />* Ad unit style<br />* Total number of links<br /><br /><span style="font-weight: bold;font-size:130%;" >Ad placement</span><br /><br />The best location to place ads is wherever the web site visitor will be looking.<br /><br />Open up your web page. Where on the page does your eye immediately focus? Place an ad there.<br /><br />The best performing ads seem to be ads which are inline with content. However, it can be very challenging to place inline ads across entire web sites.<br /><br />Placing ads across an entire web site is usually accomplished with Shared HTML (shtml) and Cascading Style Sheets (CSS). This effectively limits ads to appearing in the same locations across a wide range of web pages.<br /><br /><span style="font-weight: bold;font-size:130%;" >Ads On the Top of the Page</span><br /><br />Ads in the page header perform moderately well. The location is a good one to catch a visitors eye. However, many web users have developed a condition known as "ad blindness" where their brains automatically skip over advertisements.<br /><br />One technique to reduce ad blindness is to place the advertisement below the page header and as far into the content space as possible. If your content space can be divided into multiple sections, this may work well for you.<br /><br /><span style="font-weight: bold;font-size:130%;" >Ads On the Bottom of the Page</span><br /><br />Ads at the bottom of the page perform poorly. Web site visitors tend to read a page from the top down, and may never reach the bottom of the page. In addition, web site visitors have many different browser sizes, which may cause them to never see the advertisement unless they scroll down to it.<br /><br /><span style="font-weight: bold;font-size:130%;" >Ads On the Right Side of the Page</span><br /><br />Ads on the right side of the page perform moderately well, and are currently in vogue. They appear to perform slightly better than ads on the top of the page at the current time, most likely due to better resilience to ad blindess.<br /><br />When using ads on the right side of the page, it is important to test your web page at several different screen resolutions in several different web browers. Your web pages should automatically resize to ensure that the advertisements do not scroll outside of the browser window or get "bumped" down below the content.<br /><br />Internet Explorer appears to have a bug which can cause right side ads to be "bumped" down below the content if the total width of all sections of the web page is equal to 100%. To work around this bug, ensure that the total width of your web page is 96% or less.<br /><br /><span style="font-weight: bold;font-size:130%;" >Ads On the Left Side of the Page</span><br /><br />Ads on the left side of the page may perform the best. The left side of the page is normally reserved for the web site menu. This means that users frequently look to the left side of the page.<br /><br />The difficulty is determining where to place your web site menu when the left side of the page is no longer available to you. A top menu might work for you, depending upon the design and content of your web site. Placing your menu on the right side of the page is another option, but one that may confuse some web site visitors.<br /><br />If Google allows more than one ad unit per page in the future, the left side of the page might become an excellent location for a single ad, either above or below the menu.<br /><br /><span style="font-weight: bold;font-size:130%;" >Ad Color</span><br /><br />Many webmasters report that brightly colored ads which contrast sharply with the color scheme of the rest of the web page return excellent results for them.<br /><br />My experience has been that ads which mimic the look and feel of the rest of my web page return the best results. This is most likely because the Google AdSense ads closely relate to the topic of the page and therefore appear to the visitor as additional content.<br /><br /><span style="font-weight: bold;font-size:130%;" >Ad Unit Style</span><br /><br />The Google AdSense programs offers a wide variety of ad unit styles and sizes. The ad unit styles include:<br /><br />Ad UnitDimensions Leaderboard728x90 Banner486x60 Half Banner234x60 Button125x125 Skyscraper120x600 Wide Skyscraper160x600 Medium Rectangle300x250 Large Rectangle336x280 Small Rectangle180x150 Square250x250<br /><br />Leaderboard and Banner ad units are obvious choices to placement in page headers and footers. Leaderboards are preferable, because they are able to show more ads. Banners are a classic web format, and may be necessary where the width of your available space is limited.<br /><br />Skyscrapers are an excellent choice for advertisements, because they appear to be less vulnerable to ad blindness than the horizontal ad formats. Google recently added the wide skyscraper format. This new ad unit displays one more ad than the classic 120x600 skyscraper unit. If you are currently using the 120x600 skyscrapers, switching to the new wide skyscraper format may increase your revenue from the Google AdSense program.<br /><br />Rectangles, Squares, and Buttons are best used when placed inside a content area. This makes rectangles more difficult to place, but also gives then the best revenue potential.<br /><br /><span style="font-weight: bold;font-size:130%;" >Total Number of Links</span><br /><br />Reducing the total number of links on your content pages can increase revenue from AdSense by reducing the options for a visitor.<br /><br />If your web page has fifteen links and one AdSense wide skyscraper on it, the visitor has a total of twenty options for leaving your page without closing the browser window.<br /><br />This means that, if the user clicks on a link, the random odds that the visitor will click on an AdSense link are 5 in 20.<br /><br />If you reduce the number of other links on the page to 5, the total number of options presented to the user is now 10. This means that the random odds of a user selecting an AdSense ad are now 5 in 10.<br /><br />Another option, but one which may annoy your web site visitors, is to open all external links in a new window. This will leave your page open in the users browser, giving them another opportunity to click on an AdSense link. This can be done by adding target="_new" to your HTML links, or by converting your outbound links to JavaScript.<br /><br />It should be noted that Google AdSense never opens ads in a new window.<br /><br /><span style="font-weight: bold;font-size:130%;" >Test, Test and Test Again<br /></span><br />Testing is the key to increasing your CTR percentages. Change your ad colors, wait a week and look at the stats. Do the same with different ad units and different ad placement.<br /><br /><span style="font-weight: bold;font-size:130%;" >Increase Cost-Per-Click (CPC)</span><br /><br />Not all Google AdSense ads are created equal. Google AdWords advertisers bid for keyword combinations, and some combinations are much more expensive than others.<br /><br />The Google AdSense robot, Mediabot, automatically scans your web pages and determines the appropriate ads to display on your page.<br /><br />It is possible to create web pages which are designed specifically to attract certain keywords from the Google AdSense program.<br /><br />To determine which keywords have a higher Cost-Per-Click, create a Google Adwords account in the <a href="https://www.google.com/accounts/ServiceLogin?service=adwords&cd=null&hl=en-US&ltmpl=adwords&passive=false&ifr=false&alwf=true&continue=https%3A%2F%2Fadwords.google.com%2Fselect%2Fgaiaauth%3Fapt%3DNone%26ugl%3Dtrue">Google AdWords advertiser interface</a>. This will enable you to determine roughly what AdWords advertisers are paying for each keyword combinatiom.<br /><br />Based upon this information, you may decide to create a new web page or a whole new web site.<br /><br /><span style="font-weight: bold;font-size:130%;" >AdSense Alternate Ads</span><br /><br />Google AdSense is not always able to find an advertisement which matches the content of your web page. Normally, AdSense selects a Public Service Ad (PSA) and displays it in your ad space. These PSA's generate no revenue for you.<br /><br />Google has created the ability to load an alternate ad when it cannot find a matching ad. This is accomplished by setting a variable called google_alternate_ad_url in your AdSense layout code:<br /><br />google_alternate_ad_url = "/adsense-alternate-ad.shtml";<br /><br />These alternate ads can include advertisements from Google AdSense competitors, such as Clicksor.<br /><br />This capability enables you to tap into a revenue stream which would normally by lost to AdSense PSAs.<br /><br />Future Improvements to AdSense which will Increase Revenue to You<br /><br />Google is constantly improving the AdSense program. Many of these improvements will mean additional revenue in your pocket.<br /><br />Google has recently improved the speed with which MediaBot accesses new web pages. This means that you start earning revenue more quickly.<br /><br />Google is constantly working to improve the relevancy of AdSense ads. Ads which are more relevant are more likely to be clicked on by web site visitors.<br /><br />Google is currently working to give webmasters the ability to place multiple AdSense ad units on the same web page. This will enable the webmaster to place five small single-ad units around the web page, instead of one wide skyscraper. This should considerably reduce losses from ad blindness.<br /><br />Will Spencer is the webmaster of The Internet Search Engines FAQ.<br />http://www.internet-search-engines-faq.com</p>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-3996135337924317903.post-45409215446407536822009-05-20T14:50:00.001+05:302009-05-22T17:09:55.356+05:30How Much Can I Earn With AdSense?<h2 style="text-align: center;"><br /></h2><h2 style="text-align: center;"><span style="font-size:130%;">How Much Can I Earn With AdSense?</span><br /> </h2> <p> Google does not disclose exactly how much you'll earn per ad that is clicked.</p> <p> The commission you receive per click depends on how much advertisers are paying Google for the particular ad. You will earn a share of that amount. I've heard of earnings anywhere from 2 cents to $15 per click.</p> <p> So it is logical to believe that keyword phrases like <i>debt free</i>, <i> employment</i>, <i> make money</i>, <i> mp3</i>, sex, etc. will earn you more per click since these are highly competitive keywords that are searched for quite a bit on the web. </p> <p> Advertisers generally pay more for popular terms because they are searched for more.</p> <p> Even though Google will not reveal how much you are earning for each ad that is clicked from your site, you can still login to your account at any time and see the total amount of revenue you've generated that day, week, month, year, etc.</p> <p> For example, if you see that you've made $12.60 today from 9 clicks then you can calculate that your average click-thru commission was $1.40 per click. That's as detailed as their stats will get. Also remember, that's only an average. You won't know how much each specific ad brought in.</p> <p> The amount you'll earn also depends largely on the amount of targeted traffic you receive to your own site, how well the ads match your audience's interests, the placement of the ads on your pages, and of course the amount you receive per click.</p> Ideally, you should create a site on a topic you know a lot about. That way you'll have a much easier time creating a generous amount of content on that subjectUnknownnoreply@blogger.com0tag:blogger.com,1999:blog-3996135337924317903.post-69439316472737105142009-05-20T12:41:00.005+05:302009-05-22T17:15:17.802+05:30Work from Home Resources<div style="text-align: center; font-weight: bold;"><span style="font-size:100%;"><br />Work from Home Resources</span><br /></div><br /><br />This outline is dedicated to providing valuable work from home resources that will give you opportunities to make money online and expand your internet business. I’ve tried to break down the opportunities in a way that is extremely logical.<br /><br /><br /><br /><p>If you really want to get to the next level, you can’t be afraid to invest.</p> <p>Fortunately, there are many ways you can get ahead without spending a fortune… Without further introduction, here are my resources:</p><p><strong>Money Making Programs / GPT Websites</strong></p> <p>These programs are all free to join but I’ll just mention that Project Payday and DealBarbiePays both seem to pay much better than Cash Crate and Treasure Trooper.</p> <p>Because I’ve made money with each of these programs, I firmly believe that they are all worth joining and exploring…</p> <p><a href="http://www.paidgameplayer.com/" target="blank">Project Payday</a></p> <p>Minimum to Receive Payment: No Min.<br />Total Offers: 200+<br />100% Free Offers: 100+<br />Minimum Age to Join: 18<br />International Membership: US & Canada</p> <p><a href="http://dealbarbiepays.com/members/register.php?ref=ybim" target="blank">DealBarbiePays</a></p> <p>Free to Join<br />Minimum to Receive Payment: $20<br />Total Offers: 1005<br />100% Free Offers: 286<br />Minimum Age to Join: 18<br />1st Level Referral Earnings: 15%<br />2nd Level Referral Earnings: 3%<br />3rd Level Referral Earnings: 2%<br />International Membership: No, US only</p> <p>*Bonus for Active Referrals: $1 for each</p> <p><a href="http://cashcrate.com/" target="blank">Cash Crate</a></p> <p>Free to Join<br />Minimum to Receive Payment: $20<br />Total Offers: 264<br />100% Free Offers: 177<br />Minimum Age to Join: 13<br />1st Level Referral Earnings: 20%<br />2nd Level Referral Earnings: 10%<br />International Membership: Yes</p> <p>*Bonus For Active Referrals: $3 for any referral that earns $10</p> <p><a href="http://www.treasuretrooper.com/" target="blank">Treasure Trooper</a></p> <p>Free to Join<br />Minimum to Receive Payment: $20<br />Total Offers: 378<br />100% Free Offers: 349<br />Minimum Age to Join: 13<br />1st Level Referral Earnings: 20%<br />2nd Level Referral Earnings: 5%<br />International Membership: Yes</p> <p><strong>Make Money Writing / Blogging Websites</strong></p> <p>I’ve spent a lot of time scouring the web for legitimate companies that will pay you to write for them, the following two websites are highly recommended for this purpose:</p> <p><a href="http://www.ehow.com/" target="blank">E-how</a></p> <p><a href="http://www.today.com/register-new/" target="blank">Today.com</a></p> <p><strong>Web Hosting</strong></p> <p>If you are considering creating an online business, I strongly recommend that you purchase web hosting and a domain name. I’ve researched hundreds of web hosting companies and have come to the conclusion that Hostgator seems to offer the best hosting for the money (this website is hosted with Hostgator)… However, if you are not planning to sign up for a reseller account you might want to consider Bluehost as an alternate option.</p> <p><a href="http://www.hostgator.com/" target="blank">Hostgator</a></p> <p><a href="http://www.bluehost.com/" target="blank">Bluehost</a></p> <p><strong>Internet Marketing Resources</strong></p> <p>There are all sorts of internet marketing resources available on the web. The difficult part is figuring out which tools are needed and which ones are simply blowing smoke. I personally use each of these tools and they have been extremely helpful in growing my internet marketing / web-based businesses….</p> <p><a href="https://adwords.google.com/select/KeywordToolExternal" onclick="javascript:pageTracker._trackPageview('/outbound/article/adwords.google.com');" rel="nofollow" target="_blank">Google Keyword Tool</a></p> <p><a href="http://freekeywords.wordtracker.com/" onclick="javascript:pageTracker._trackPageview('/outbound/article/freekeywords.wordtracker.com');" rel="nofollow" target="_blank">WordTracker Free Keyword Tool</a></p> <p><a href="http://tools.seobook.com/firefox/rank-checker/" onclick="javascript:pageTracker._trackPageview('/outbound/article/tools.seobook.com');" rel="nofollow" target="_blank">SEO Tools Rank Checker</a></p> <p><a href="http://www.micronichefinder.com/?hop=locke206" target="blank">Micro Niche Finder</a></p> <p><a href="http://offto.net/seoelite_4790/" target="blank">SEO Elite</a></p> <p><a href="http://www.keywordelite.com/index1.htm" target="blank">Keyword Elite</a></p> <p><a href="http://webcompanalyst.com/cb.html?hop=locke206" target="blank">WebComp Analyst</a></p> <p><strong>Search Engine Optimization Services</strong></p> <p>Each of these services will help you increase your search engine optimization efforts…</p> <p>Building links to your websites can be extremely difficult but the following services allow you to expand your search engine ranking places without having to spend a huge amount of time and effort contacting webmasters to organize link exchange opportunities.</p> <p><a href="http://www.linkvana.com/index.php" target="blank">Linkvana</a></p> <p><a href="http://1waylinks.net/?id=ldauch" target="blank">1WayLinks</a></p> <p><a href="http://www.articlemarketingautomation.com/" target="blank">Article Marketing Automation</a></p> <p><strong>Advertising / PPC Programs</strong></p> <p>The following are a couple of my favorite advertising / PPC programs… There are so many to choose from but the following two options seem to be the most profitable:</p> <p><a href="https://www.google.com/adsense/login/en_US/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.google.com');" rel="nofollow" target="_blank">Google Adsense</a></p> <p><a href="http://publisher.yahoo.com/" onclick="javascript:pageTracker._trackPageview('/outbound/article/publisher.yahoo.com');" rel="nofollow" target="_blank">Yahoo Publisher</a></p> <p><strong>Email Marketing</strong></p> <p>Many people don’t realize that the value in their online business is not in the traffic but how effectively they manage their traffic and convert their visitors into subscribers… We do this by offering value and providing our visitors with information that helps them, this gives them incentive to come back and thus a mutually beneficial relationship is created.</p> <p>Creating an email marketing campaign for your website is extremely important and choosing a provider / email service can mean the difference between a successful business and a complete failure.</p> <p>If you take a minute to look at the top right hand side of my website you will see a field to place your name and email address…</p> <p>Please consider signing up for my email newsletter and when you’re ready, it might be a good idea to start your own. I recommend Aweber, it has helped me generate a lot of profit over the years and if you have a steady stream of web traffic, you should be able to reproduce the same results.</p> <p><a href="http://www.aweber.com/" target="blank">Aweber</a></p> <p><strong>Affiliate Networks</strong></p> <p>If you’re planning on monetizing your websites with affiliate products, I highly recommend using the following services:</p> <p><a href="http://www.clickbank.com/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.clickbank.com');" rel="nofollow" target="_blank">Clickbank</a></p> <p><a href="http://www.paydotcom.com/" onclick="javascript:pageTracker._trackPageview('/outbound/article/www.paydotcom.com');" rel="nofollow" target="_blank">PayDotCom</a></p> <p><strong>Conclusion</strong></p> <p>Although I’m sure that there are many worthy resources and tools that I neglected to mention in this outline, I know that each one of these recommendations has been made with a clean conscious and an intent to help you be successful regardless of whether you would like to grow your online business or simply earn money online.</p> <p>I will continue to update this resource list on a monthly basis. If you have a worthy product or service and would like me to mention it, please go ahead and leave a comment or use the contact form with a recommendation. </p><p><br /></p>Unknownnoreply@blogger.com1tag:blogger.com,1999:blog-3996135337924317903.post-5585121797706490272009-05-20T12:08:00.001+05:302009-05-22T17:07:34.234+05:30How to Start a Blog<h3 style="text-align: center;"><br /></h3><h3 style="text-align: center;"><br /></h3><h3 style="text-align: center;">How to Start a Blog</h3> <p> After reading my new blog, a number of Nelson employees have told me they intend to start their own blog. Several have written to me, asking how to get started. So, rather than continuing to repeat myself, I will outline the process here. It’s actually easier than you may think. </p><ol><li><strong>Determine a theme.</strong> Most bloggers take one of three approaches. Some write on whatever happens to interest them at the moment. In this sense, their blog is truly a “web journal.” Others, select a single theme and stick to it. Frankly, this takes a lot of discipline. Still others, like me, focus on a primary theme but occasionally deviate from it. If you want to develop a following of loyal readers, I think the latter two approaches are best. People who have similar interests will keep coming back for more.</li><br /><li><strong>Select a service.</strong> I use <a href="http://www.typepad.com/" target="_blank">TypePad.com</a>. My daughters use <a href="http://www.xanga.com/" target="_blank">Xanga.com</a>. These are only a few of scores of services available. Some of these are free, such as <a href="start" target="_blank">Blogger.com</a>, <a href="http://www.livejournal.com/" target="_blank">LiveJournal.com</a>, <a href="http://www.blog-city.com/bc/%20" target="_blank">Blog-City.com</a>, and <a href="http://spaces.msn.com/" target="_blank">MSN Spaces</a> (also Xanga.com). Others charge a nominal fee. Examples include <a href="http://www.squarespace.com/" target="_blank">SquareSpace.com</a>, <a href="http://blogidentity.com/" target="_blank">BlogIdentity.com</a>, and <a href="http://www.bubbler.com/index.shtml" target="_blank">Bubbler.com</a> (also TypePad.com). However, even the fee-based services usually offer a 30- to 60-day free trial. Why do I use TypePad.com? Because I think it offers the best balance of power, customizability, and ease-of-use. Your mileage may vary.</li></ol> <ol start="3"><li><strong>Set up your blog.</strong> Most of the blogging services I have looked at make this a very simple process. Don’t be put off because it sounds technical. It usually isn’t. You won’t need to become a geek. However, you will have to make some decisions about how you want your blog to look. You’ll have to decide on a “theme,” meaning the colors, number of columns, and the overall look and feel of your blog. You may want to include your picture. If so, you’ll need a digital copy. Regardless, this is something you can tweak as you go.</li><br /><li><strong>Write your first post.</strong> Okay, now you’re ready to create your first post. If you haven’t done a lot of writing, this may prove to be the most difficult part. If you don’t have a lot of experience, keep your posts short. Develop momentum. Get the hang of it. Stick to what you know. You probably take for granted the fact that you have a great deal of specialized information that others will find helpful—possibly even fascinating. If you don’t know where else to start, begin with a “Welcome to My Blog” post. Tell your prospective readers why you have started your blog and what kinds of things you intend to write about.</li><br /><li><strong>Consider using an offline blogging client.</strong> This isn’t a necessity but it will make blogging much easier. An offline blogging client is like a word processor for blogging. It enables you to write when you’re not online and then upload your post when you connect to the Internet. The two most popular are <a href="http://blogjet.com/" target="_blank">BlogJet</a> and <a href="http://ecto.kung-foo.tv/" target="_blank">ecto</a> (yes, the lowercase “e” is part of the branding). BlogJet is my favorite, but it’s not available for the Mac. ecto is available on both Windows and Mac platforms. You can try both programs before you buy.</li><br /><li><strong>Add the bells and whistles.</strong> Most blogs allow you to post the books you are reading, albums you enjoy, and various other lists. TypePad is especially adept at this. You can also incorporate third-party services like <a href="http://www.bloglet.com/" target="_blank">Bloglet</a>. This enables your readers to subscribe to your site and receive an e-mail whenever you post a new entry. The best way to get an idea of what is available is to read other people’s blogs and take note of what you like.</li><br /><li><strong>Publicize your blog.</strong> You’ll want to make sure you’re “pinging” the major weblog tracking sites. Most of the blogging services handle this automatically, as do the offline blogging clients. Don’t worry if you don’t understand this process. You don’t need to understand it to use it. (Here's <a href="http://www.cruftbox.com/cruft/docs/pinging.html" target="_blank">a simple explanation</a>.) Basically, your service or software will send a notification to the tracking sites to alert them that you have posted a new entry. If your software doesn’t allow this, you might want to make use of <a href="http://pingomatic.com/" target="_blank">pingomatic</a>. This is a super-easy service that will ping fourteen different services. All you have to do is enter your blog address whenever you post a new entry. If you want to manually enter a comprehensive list of ping services, here’s <a href="http://blogging.typepad.com/how_to_blog/2004/08/ping_services_t.html" target="_blank">a list to get you started</a>.</li><br /><li><strong>Write regularly.</strong> This is the best advice I could give you for building readership. If people like what you write, they will come back. However, if there’s nothing new to read, they will eventually lose interest. So, the more regularly you post something, the more your readership will grow. I suggest you schedule time to write. It won’t happen on it’s own. At some point, it comes down to making a commitment and sticking to it.</li></ol> <p>Finally, I would suggest that you be patient with yourself. Writing is like anything else. The more you do it, the better you get. If you have a little talent, and stick with it, you’ll eventually get into the rhythm and joy of it. </p>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-3996135337924317903.post-47332144115574100662009-05-20T11:34:00.001+05:302009-05-22T17:09:55.356+05:30How To Start a Google AdSense Account and Make Money Blogging<div style="text-align: center;"><span style="font-weight: bold;font-size:100%;" >How To Start a Google AdSense Account and Make Money Blogging</span><br /></div><br /><br />Starting a new account with Google AdSense is one of the easiest ways to start monetizing your blog. While Google AdSense might not make you rich, it's a simple and useful tool. In fact, it's usually the first step bloggers typically take to earn an income from their blogs because it is so easy to get started.<br />Difficulty: Easy<br />Time Required: 10-15 minutes to open an account. Additional time to research the options to monetize your blog.<br />Here's How:<br /><br /><br /> 1.<br /><br /> Read the Google AdSense program policies.<br /><br /> Familiarize yourself with what you can and cannot do as part of the Google AdSense program to ensure you're prepared to start your new account.<br /> 2.<br /><br /> Visit the Google AdSense home page.<br /><br /> Click on the 'Sign Up Now' button in the upper righthand corner of your screen.<br /> 3.<br /><br /> Complete the online application.<br /><br /> You will need to provide your blog's URL and primary language as well as answer some questions related to the rules of the Google AdSense program. You'll also need to provide your payment information to receive the money you generate on your blog from Google.<br /> 4.<br /><br /> Access your new account and review the ads available to you.<br /><br /> Google AdSense provides a wide variety of advertising options to bloggers from text ads to image ads and more. Take some time to research everything that's available to determine what will work best for your blog.<br /> 5.<br /><br /> Select your ad design choices.<br /><br /> Once you've decided which ad opportunities are best for your blog, select them. Google will provide a snippet of HTML code to you after you make your selection.<br /> 6.<br /><br /> Insert your Google AdSense HTML code into your blog.<br /><br /> Copy and paste the HTML code provided by Google into your blog's template. One of the easiest ways for a beginner blogger to do this is by inserting a text widget into his or her blog's template and pasting the code in the widget.<br /> 7.<br /><br /> Let Google do the rest.<br /><br /> It may take a few hours or a few days for Google to start serving ads on your blog. Google will search your blog to determine the predominant subjects of each page. When readers visit your blog, the HTML code you pasted into your blog from Google will activate and relevant ads will be displayed based on each page's content.<br /> 8.<br /><br /> Collect your money.<br /><br /> Remember, Google AdSense typically pays based on click-throughs (the number of times people click on an ad). Therefore, Google AdSense is unlikely to generate a large income for you, but every bit helps!<br /><br /><br />Tips:<br /><br /> 1. Read and adhere to the Google AdSense policies in full before you sign up for a Google AdSense account. If you violate any of the policies, your account will be cancelled.<br /> 2. Take some time to perfect your Google AdSense program once you get started by learning the steps you need to take to increase your Google AdSense earning potential.Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-3996135337924317903.post-49461171509400768222009-05-20T10:01:00.004+05:302009-05-22T17:09:55.356+05:30What is Google AdSense?<span class="mContent"><div name="intelliTxt" id="intelliTXT"><div style="text-align: center;"> </div><p style="text-align: center;"><span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan"><span style="font-weight: bold;">What is Google AdSense?</span><br /></span></span></span></p><p><span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan"><br /></span></span></span></p><p><span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">Google</span></span></span> <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">AdSense</span></span></span> is an advertising program that was launched in the middle of 2003 by <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">Google</span></span></span>, the popular search engine. <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">Google</span></span></span> acts as an intermediary between a vast number of advertisers and an equally impressive number of website owners.</p> <p>Advertisers sign up with <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">Google</span></span></span> and create text ads that they would like to be displayed. <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">Google</span></span></span> displays these ads on the results pages of searches that people conduct from <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">Google</span></span></span>.com. The <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">Google</span></span></span> <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">AdSense</span></span></span> program allows these advertisements to show up on pages all over the internet<a href="http://www.wisegeek.com/how-big-is-the-internet.htm"></a>. To see some of the ads themselves, take a look at the sidebar on this page. The webmaster<span style="text-decoration: underline;"></span> simply places a special code in their page and <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">Google</span></span></span> <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">AdSense</span></span></span> takes care of the rest. Perhaps the most valuable aspect of the system is that robots (specialized <a href="http://www.wisegeek.com/what-is-a-computer.htm"></a>computer programs that scan internet pages) analyzes pages that ads will be placed on to determine which ads are most relevant to the page's content.</p> <p>The relevancy of ads placed by <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">AdSense</span></span></span> varies on all sorts of criteria, but most ads are usually very relevant to the page on which the ad is displayed. For example, the ads on this page should be related to the internet, advertising, and/or the <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">Google</span></span></span> <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">AdSense</span></span></span> program itself.</p> <p>Advertisers pay <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">Google</span></span></span> a certain amount for each time one of their ads are clicked. <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">Google</span></span></span> keeps a portion of this payment and passes on the rest to the owner of the website itself. Page views of the advertisements are irrelevant in terms of generating revenue in the program - commissions are only generated when internet users actually <em>click</em> on the ads themselves.</p> <p><span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">Google</span></span></span> <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">AdSense</span></span></span> checks are sent out on a monthly basis. Many webmasters wait in anticipation of their checks since <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">AdSense</span></span></span> provides them a simple way to recoup some of the losses associated with posting websites on the internet. In some cases, webmasters can even make a profit using <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">Google</span></span></span> <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">AdSense</span></span></span>.</p> <p>Outside of a <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">Google</span></span></span> <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">AdSense</span></span></span> Check:</p> <div align="center"><img src="http://www.wisegeek.com/images/google-adsense-check-1.jpg" alt="Google AdSense Check" border="0" /> <p>Inside of a <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">Google</span></span></span> <span class="yellowFade"><span><span style="position: relative;" class="yellowFadeInnerSpan">AdSense</span></span></span> Check:</p><img src="http://www.wisegeek.com/images/google-adsense-check-2.jpg" alt="Google AdSense Check" border="0" /><br /><br /><br /></div> </div></span>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-3996135337924317903.post-11342349616180449442009-05-20T01:38:00.005+05:302009-05-22T17:15:17.803+05:30Earn money online<p style="font-weight: bold; text-align: left;"><span style="font-size:130%;">Earn Working Money Online</span></p><p><br /></p><p>Hey if you are looking to work from home and earn working online then you are at right place. We will help you earn online. We provide you free ways of earning online. This is not a scam nor you have to buy anything. We will tell you how you can earn lot of money online working from home without any investment.</p> <p>There are many ways of earning online and we will tell you step by step methods to earn online which will be easy to you. We will tell you four main ways of earning online. All of them are listed below.</p> <hr style="width: 99%;"> <h2>Paid Surveys</h2> <p>Paid Surveys is first and easiest step to earn online. Companies want to know what their customers want, to know this they conduct surveys. Companies hire market research Company for conducting surveys. There are several ways for a research company to conduct a study. Some of the most popular methods are Focus Groups, Product Tests, Mystery Shops, and Paid Surveys.</p> <p>Market research companies add people as panelists who can participate in these surveys. Market research companies are paid a lot of money to do this. In return their panelists are compensated for their help. An average paid survey takes around 20 minutes and pays from $5 to $20. Some may pay more depending on time and importance of the study.</p> <hr style="width: 99%;"> <h2>Make Money With Your Website</h2> <p>There are millions of website on internet some of them are personal site, some are business site and many of them are made to earn money. Websites are the best way to earn money online.</p> <p>There are many ways to earn with your website like PPC, Affiliate Marketing, Direct AD sale and many more ways.<br />If you want to earn with your website you can start with free method or by setting up your own personal website. Lear more about Earning with your website.</p> <hr style="width: 99%;"> <h2>Affiliate Marketing</h2> <p>Affiliate Marketing can be best way to earn even you don’t have a website. Affiliate marketing is about promoting others product or services and earning commission whenever there is sale or lead made by affiliates affords.</p> <p>Affiliate marketer helps companies to sell their product and in return they get fixed commission or some percentage of product cost. Affiliate marketing is not just about selling products you can earn by pay per sale, pay per lead etc. Lear more about Affiliate Marketing.</p> <hr style="width: 99%;"> <h2>Freelancing</h2> <p>If you have expertise in the fields like web designing, content writing, designing or in a fields which can be worked from home then you can start working as freelancer. Freelancing is a short term contract between professional and employer for completing a particular task.</p> <p>As a freelancer you can work in fields of journalism and other forms of writing, copywriting, computer programming and graphic design, consulting, and many other professional and creative services.</p> <p>You can be paid on hourly bases or fixed price for particular task decided and offered by you to service buyer. If service buyer is agree with your pricing and offering then he will give you the work and you will be paid by service buyer when task is completed. Lear more about Freelancing.</p> <p>It’s not a scam these are real ways of earning online. So don’t wait <strong>start earning now</strong>.</p>Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-3996135337924317903.post-75485936769030478582009-05-19T23:57:00.008+05:302009-05-22T17:09:55.356+05:30Reality Of Earn Money Online<p align="left"><span style="font-weight: bold;font-size:130%;" >Do you know you can Earn Money On Net For Free!!!</span><br /></p><p align="left">Well there are many resources and articles on net which tell you how to earn money on net.But most of then don't work well.</p><p align="left">You can find whole web sites are made on the topics like<br /> "<span style="color: rgb(153, 0, 0);" class="style1">Make Money Online,Earn Money at Home Business and Work</span>"<br /> <strong>OR</strong><br /> "<span style="color: rgb(153, 0, 0);" class="style1">Earn Lots of Money Online With The Best Free Home Based Business Opportunity Of The World</span>"</p> <p align="left">All these sites looks very promising. But they are just earning money for the owners of these sites.</p> <p align="left">They are using it for marketing purpose and making you people fool by wasting both your <strong>money</strong> and <strong>time</strong> .</p> <p align="left">If you has ever participated in any such program then you must be agree with me that earning money is not such a easy task.</p> <h3 style="background-color: FIREBRICK; color: WHITE; text-align: center;">1.) Does it really possible to earn money online</h3> <p align="left">Yes , It is possible to make money online.But it need hard work form your end .don't think you can make good amount of money by just clicking some link or reading mails.</p> <p align="left">If you got a web site then you can earn some money by spreading your business or by ADS.</p> <p align="left">It is batter to use you mind for making money then to depends on some ready made solution.</p> <p align="left">There is no Ways to Make Fast Easy Quick Money Online Today. making Quick Money is every one's dream but this dream can't be full filled without hard work.</p> <p align="left">Many Internet companies pay you to surf the web, read emails, visit web sites or sign up for free offers on the internet. It is natural to get attracted towards such an offers. but after trying these most of people find earn money is not that easy as shown by these sites.</p> <p align="left">If you earn some then there is no guaranty of payment.you may end up with just thinking about money, money, money.</p> <h3 style="background-color: FIREBRICK; color: WHITE; text-align: center;">2.) What program should I try</h3> <p>Well If you are located in US then there are many program which promises to give easy money.But as i don't belong to US i hasn't tested these .</p> <p>But speaking to International People it does not really work .</p> <p>If you are a WebMaster then you could try following:</p> <ol><li><strong>Google adsense :</strong> that's my Favorites .I use google adsense on this site also. This is the only program that has work for me till now .<br /> But if this work for me then it is not necessary that it will work for you also . If you has informative site then you can really make money threw this program. It is much batter than Pay per click or pay per impression or pay per lead program.</li><li>Try to sell some products threw you web site to earn money that is related to your web site.</li></ol> <p>By choosing wrong program you may end up by spending more money then you are earning.</p> There is no way to tell how much money you will earn .<br /> You will earn money according to you own work.Unknownnoreply@blogger.com1